About Paloma
Spanish
Native or bilingual
French
Native or bilingual
Italian
Native or bilingual
English
Fluent
Experience
- FreelanceFreelance Brand & CommunicationNovember 2023 - Today (2 years and 7 months)Expert in different areas to develop the brand and communication of companies and startups, from the launch to the consolidated positioning. Public relations, brand campaigns, 360° activations, content marketing, product marketing, events, social media. Ability to work with companies in France, Spain, Italy, Latam.
- EvaneosCountry Manager Southern EuropeDecember 2022 - August 2023 (8 months)• Leading Spain and Italy on market strategy, in line with company's vision and according to our budget and business objectifs• Develop local activations on marketing, brand and communication in each market• Coordination and spokesperson in press, events and fairs Scaling Evaneos and #BetterTrips in Spain and Italy - BCORP COMPANY CDD contract congé maternité
- QontoMarketing Brand Communications Specialist ManagerSeptember 2018 - August 2022 (3 years and 11 months)• Define and execute market entry and expansion in Spain from a communication perspective encompassing PR, Online and Offline marketing and brand awareness.• Build the content and editorial strategy, adapting the tone of voice across all touch points (PR, blog, social media, customer support, product).• Create and localize brand awareness and performance campaigns (influencers, marketing content, video interviews, branded content, events)• Define marketing and communication plans per quarter/annual and budget for different areas (PR, Brand, Partnerships, Content, Social Media, Events)• Manage and follow up in day to day task of a PR agency and create PR tool (Q&A, briefing, reporting, PR kit, press room)• Coordinated product launches defining the go to market plan• Develop partnerships collaborations and implement actions• Management Events and ecosystem advisor and a Community manager
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Education
- Master 1 Information et Communication, CommunicationUniversité Rennes 22015Master 1 Information et Communication, Communication
- Bac+5 Lettres Modernes, Filología FrancesaUniversidad de Salamanca2013Bac+5 Lettres Modernes, Filología Francesa