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Padi RichaPR

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About Padi

🎯 Giving meaning to strategy: with 10+ years of experience between large companies, start-ups, and impact structures, I support leaders and teams in periods of change, repositioning, or launch. I am your structuring and committed right-hand, to navigate with finesse in strategic or sensitive contexts.

🌀 My strength? A dual posture: that of the field (operational, agile, adaptable) and that of the vision (strategic, political, transformation-oriented). I intervene where it is necessary to unlock dynamics, catalyze engagement, and embody the direction.

đŸ’Œ I intervene in particular to:

Translate a vision or issue into a concrete roadmap

Structure healthy governance, a CRM, or a commercial strategy

Manage a repositioning, a merger, a change of scale

Develop hybrid impact devices (Social and Solidarity Economy / CSR / Art / Education)

Create powerful content (institutional, commercial, or narrative)

đŸ€ Modes of intervention:

Chief of Staff part-time or full time

Interim Manager (6 to 12 months)

Strategic consultant & facilitator of collective intelligence

Creator of narration and support tools

Key skills
Strategic management & organizational transformation

Interim management & team structuring

Commercial development and 360° marketing

Consulting in Social and Solidarity Economy & CSR business model

Creation of high-impact content and strategic narration

Sensitive, institutional & event communication

Animation of partnerships and strategic networks

Management of cultural and social projects with complex issues
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Paris (up to 50km), Rouen (up to 30km), Bordeaux (up to 10km), Lyon (up to 10km), Lille (up to 10km)

Experience

  • LOBA
    Strategy & Innovation Management (ongoing)
    May 2023 - Today (3 years and 1 month)
    Paris, France
    Management of cultural and social projects, strategic repositioning, mission management
    Scaling up
    Spin-off of an innovative therapy
    Funding research
  • multi site
    Business Strategy Consultant
    CONSULTING AND AUDITS
    January 2017 - Today (9 years and 5 months)
    Paris, France
    Business Strategy & Project Management for general management, international groups & Start-ups:
    -Develop market launch, digital communication & process optimization strategies
    -Conduct economic, marketing, sector and financial modeling studies
    -Implementation of innovative solutions with economic and technological (IT) stakes
    -Implementation of roadmap, monitoring & action plan (benchmarks, ROI, cost analysis, KPI)

    Sectors: Numerous sectors, mainly: Fashion, New Technologies & IT, Blockchain, Asset Management, Banking, Retail, Agri-Food, Logistics & Transport, Energy, Telecom & Media
    Regions: France, Europe, West Africa, Middle East & North Africa (MENA)

    #keywords: Strategy - Management - Pricing - Business Plan - Business Unit - Transformation - Product Launch - Finance - Taxation - Risks - Modeling - Valuation - Due Diligence - Marketing Analysis - Go-to-Market - Benchmark - Growth - Digital - Trends
    PMO Agile method Business analysis
  • multi site
    CRM Consultant
    E-COMMERCE
    January 2017 - Today (9 years and 5 months)
    Rouen, France
    1. Basic customer management support:
    ‱ Implementation of a customer relationship management (CRM) system to manage contact information, interactions, and sales effectively.
    ‱ Analysis of customer data to identify trends and growth opportunities.
    ‱ Advice to improve customer satisfaction, including problem-solving, effective communication, and service quality.
    ‱ Assistance in setting up customer satisfaction assessment processes to measure and improve performance.
    ‱ Implementation of order and delivery management processes to ensure that customers receive products or services in a timely manner and in good condition.
    ‱ Assistance in setting up an account management system to track customer payments and balances.

    2. Premium customer management support:
    ‱ All the features of basic support, plus:
    ‱ Implementation of a customer loyalty system to reward regular customers and encourage them to buy again.
    ‱ Coaching to improve your team's customer management skills, including effective communication, problem-solving, and empathy.
    ‱ Competition analysis to develop a differentiation strategy that highlights the unique advantages of your company.
    ‱ Assistance in setting up complaint and claim management processes to manage difficult situations effectively.
    ‱ Assistance in setting up customer relationship management processes to maximize the profitability of existing customers.
    ‱ Training for employees to improve customer management skills

    3. Platinum customer management support:
    ‱ All the features of premium support, plus:
    ‱ Implementation of a post-sales customer tracking system to assess satisfaction levels and identify additional sales opportunities.
    ‱ Assistance in setting up an online reputation management strategy to manage customer reviews and comments online.
    ‱ Access to advanced analysis tools to optimize targeted marketing campaigns using customer data to identify the most promising market segments.
    ‱ Assistance in setting up customer relationship management processes to maximize the profitability of existing customers.
    ‱ Access to customer management experts for personalized advice
    Customer Relationship Management (CRM) After-sales service Sales Administration Loyalty

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Education

  • Master in Commercial and Marketing Development
    IGS
    2013
    Analyser des marchĂ©s Élaborer et piloter un plan d action marketing et commercial dĂ©velopper les ventes piloter un budget Manager la performance d'une Ă©quipe de collaborateurs Administrer des ressources financiĂšres Construire des "business plans", mettre en place des outils de gestion et de contrĂŽle budgĂ©taire, Ă©valuer la performance Ă©conomique de son unitĂ© d'exploitation CapacitĂ©s transversales mĂ©thodologiques

Skill set

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