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Pablo G.PG

Pablo G.

Art Director, Creativity, Graphic Design

€150/day
Madrid, ES
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Pablo

I help brands, institutions, and agencies communicate with visual strength and creative consistency, bringing over 24 years of experience in advertising—both 20 years in agencies and years as a freelancer—and a transversal vision of design and art direction.

I have worked for major advertisers at the agency such as **Adolfo Domínguez, Dominican Republic Tourism, Chambers of Commerce, or the Basque Government**, and as a freelancer for organizations and brands like **McDonald's Foundation, Samsung International, Manos Unidas, Worten, or COVAP**, autonomously taking on the creation, development, and execution of campaigns and graphic pieces in multiple formats.

My added value lies in combining **creative idea, graphic design, video, animation, and final production, for both offline and digital environments**, ensuring consistency and quality in every delivery. I get involved from concept to final art, and I master the entire process.

I have extensive experience in all areas of advertising and communication: from the creation ofcorporate identity and logos**, to the adaptation of pieces, design of dossiers, **social media management, video and animation production.I also developcomplete advertising campaigns, event design**, and I am responsible for **final artfor any medium.

  • Spanish

    Native or bilingual

Can work on-site
Madrid (up to 50km)

Experience

  • Freelance
    Freelance Art Director Creativity
    April 2001 - Today (25 years and 3 months)
    Madrid, Spain
    I have combined work for major advertisers at advertising agencies: Adolfo Dominguez, Chambers of Commerce, Dominican Republic Tourism, Basque Government... with freelance work: McDonald's Foundation, Worten, Samsung International, Manos Unidas, Integra Foundation, FiSahara... in which I have assumed full responsibility for communication, aligning with the direction and meeting their expectations.
    Graphic Design Adobe Photoshop Adobe Illustrator Adobe After Effects Advertising Campaigns
  • Blue Healthcare
    Creativity and Social Media
    January 2022 - January 2024 (2 years)
    I worked within the Marketing department in the development of the corporate image, social media, advertising campaigns, and web design of the brand.
    Web Design Graphic Design Adobe After Effects Advertising Campaigns
  • Agencia Ideas de Comunicación Made in Spain
    Art Director
    April 2001 - January 2020 (18 years and 9 months)
    Madrid, Spain
    I worked for 19 years as an Art Director at the advertising agency Made in Spain. During all these years, I developed the creativity, design, and final art for national and international clients such as Adolfo Domínguez (perfumes), Dominican Republic Tourism, Chambers of Commerce, Basque Government, Heraldo de Aragón, Heritage Cities...

    I want to highlight the 15 years developing advertising campaigns for Dominican Republic Tourism throughout Europe.

    Creative Adobe Photoshop Adobe Illustrator Advertising Campaigns Social Media

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Education

  • Degree in Advertising and Public Relations
    Complutense University of Madrid
    2003
    3 años de la Licenciatura. Dejé los últimos 2 años para empezar en una agencia de publicidad.
  • Motion Graphics Course
    Escuela Trazos
    2023

Skill set

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