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Joséphine F.JF

Joséphine F.

Graphic and Brand Designer

€500/day
Lille, FR
0-2 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Joséphine

I support founders of food establishments who want to build a clear, desirable, and recognizable brand, with a visual identity designed to support their positioning, strengthen their credibility, and make a lasting impression from the first touchpoints.

My approach combines brand strategy, art direction, and graphic design: logo, visual identity, color palette, typography, brand board, print materials, menus, packaging, or stationery.

I primarily work with restaurants, coffee shops, gourmet food stores, food brands, and food-related projects that want a stronger, more coherent image aligned with their ambition.
  • French

    Native or bilingual

Can work on-site
Lille (up to 10km)

Experience

  • Bistrot botza
    Illustration - Merchandising
    RESTAURANTS AND FOOD SERVICE
    July 2025 - July 2025
    Paris 19 Buttes-Chaumont, France
    Creation of a custom illustration for Bistrot Botza, designed to be used on restaurant merchandising t-shirts. The objective was to create an identifiable visual, consistent with the bistrot's atmosphere, and strong enough to be worn as a standalone piece. Work focused on graphic style, composition, and visual impact to create a product that is both aesthetic, memorable, and suitable for textile printing.

    This illustration allowed the restaurant to develop a communication asset used by its staff or customers, while strengthening its brand identity beyond the physical location.
    Illustration Merchandising T-shirt Design Adobe Illustrator
  • Marie Galante la turballe
    Brand Designer
    RESTAURANTS AND FOOD SERVICE
    June 2025 - June 2025
    Guérande, France
    Redesign of the visual identity for the restaurant Marie Galante, intended to support the takeover of the establishment and its evolution towards an Italian trattoria. The project had to respect several constraints: keep the name, work with the existing facade color, and modernize the image without a drastic break for the existing clientele. I worked on a clearer, more coherent, and professional identity, capable of supporting the restaurant's repositioning while enhancing its potential.
    Visual Identity
    • Creation of a logo and its variations
    • Typography set
    • Color palette
    • Graphic guide
    Print Materials
    • Business cards
    • Coasters
    • Facade signage
    • Window graphics
    Visual Identity Design Graphic Redesign Restaurant Opening
  • Regnefils
    Graphic Designer
    FASHION AND COSMETICS
    May 2025 - May 2025
    Genève, Switzerland
    Creation of the lookbook for the F/W 26 collection for Règne, a fashion brand formerly known as Regne Fils. The objective was to present the new pieces with a polished, readable layout consistent with the brand's universe. The work focused on the graphic direction of the publication, content hierarchy, highlighting silhouettes, details, and materials, to create a professional, elegant document designed to support the collection's commercial presentation.
    Print Design Lookbook Fashion

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Education

  • Bachelor's Degree in Cultural Industries, Arts & Societies
    Université Lille 3
    2017

Certifications

  • UI Designer Creator
    Webforce 3
    2023

Skill set

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