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Ouassila B.OB

Ouassila B.

Marketing | Merchandising | Manager Expert

€400/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Ouassila

♟ Problem Solving 🏉 Team Spirit 🚀 Out of the Box 🙌 Unifying!

What else? Mastering agency expertise and having a smart & friendly approach to achieve the success of each project. Creation, execution, production!

My mission is to support you when you want to outsource your projects, cope with an increased workload, and also for urgent missions.
I offer you tailor-made support in the development and implementation of your retail & merchandising projects.

1/ Retail & Merchandising
• Retail & merchandising strategy
• Point of sale audit, diagnosis, and recommendations
• POS launch/animation: creation, development, manufacturing, and point of sale implementation
• Project management for your events
• Concept store/Pop-up store with 3D designer and/or manufacturer
• Sourcing and purchasing accessories

2/ Operational Marketing
• Needs assessment, briefing
• Project budget development and monitoring
• Forecasting, planning, and dispatch of internal and external resources
• Coordination of relations with service providers (Logistics providers - Transporters - Suppliers - Installers)
• Supplier management: printers, manufacturers

#trademarketing #concept #retaildesign #marketingmanager #launch #merchandising
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • FREE
    RETAIL & MERCHANDISING MANAGER
    TELECOMMUNICATIONS
    November 2021 - April 2022 (6 months)
    Paris, France
    1/ Point of Sale Activation

    - Activations for opening new Free stores
    - Implementation of local operations in stores
    - Management of brand key periods in stores (in-store displays, print and video POS): orchestration, briefs, production, implementation, monitoring, reporting

    2/ Operational Marketing

    - Window display design and updates
    - Management of partnership merchandising
    - Development of corners
    - Legal, studio, and service provider coordination
    - Deployment of POS tools, logistics, stock management
    - Budget monitoring
    Event Management Budget Monitoring Manufacturing Follow-up Project Coordination POS Manufacturing Logistics Monitoring
  • MIELE
    MERCHANDISING MANAGER
    RETAIL (SMALL BUSINESS)
    July 2021 - November 2021 (5 months)
    Paris, France
    - Support for resellers and Miele Partners in our network in managing the display of our products (stores and corners)
    - Preparation for Trade Shows and Events
    - POS from order to distribution in
    different points of sale, installation & after-sales service, reporting
    - Design of promotional/non-promotional windows
    - Recruitment of service providers and performance monitoring
    Budget Monitoring Merchandising POS Manufacturing Event Organization Production Monitoring
  • TechSell Group
    Retail Concept Manager / CD
    CONSULTING AND AUDITS
    April 2017 - April 2020 (3 years)
    Paris, France
    🇺🇸
    Techsell Group - B2B2C Sales & Marketing Services Agency Specialized in trade marketing and Shopper Marketing plans
    - Development of project schedules, budgets and work plans
    - Management of a mid-size project teams, assignment and monitoring of tasks completion
    - Follow-up the operational
    - Establishment of project team work-plans with project architects, designers and merchandisers/technicians
    - Liaison with clients to resolve challenges around the development of project planning
    - Proactively advise and support clients
    - Clients Presentations

    🇫🇷
    Techsell Group - B2B2C Sales & Marketing Services Agency specialized in the design of Trade and Shopper Marketing plans
    - Development of budgets, timelines
    - Management of a medium-sized project team, assignment and monitoring of task completion
    - Operational follow-up and supervision
    - Establishment of project team work plans with architects, designers, and merchandisers/technicians
    - Liaison with clients to resolve issues related to project planning development.
    - Proactively advise and support clients
    - Client Presentations

    Brands : Google, Huawei, Luxottica, NYX Cosmetics, Legrand, Apple
    Retail Design Merchandising Budget Monitoring Team Management Operational Monitoring Production Monitoring Event Logistics Logistics Coordination

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Education

  • Master in Marketing and International Business
    ESG
    2014
  • BBA in Marketing
    ESG
    2012

Skill set (33)

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