Freelancer profile translated to English.
Back to original languageAbout Oscar
🏅Product / UX / UI / Branding - Creative Director
🎖️ Member of a highly selective international professional network (**top 3% of global talent**)
⭐️ Over 25 years of experience in digital design, product design, and branding
Product Designer & Creative Director with over 25 years of experience indigital design, product design, and branding.
I supportstartups, scale-ups, and international companiesin thedesign of digital productsand coherentbrand identities.
Selected to be part of aninternational network comprising the top 3% of global talent**, I am accustomed to working in demanding and multicultural environments, in close collaboration with **founders, product, marketing, and technical teams.
Approach
My work is based on auser-oriented**, **product-focused**, and **business-drivenapproach.
As a proactive individual, I can be involved in **feature definition**, **structuring the product vision**, as well as **brand positioning**, messaging, and visual and marketing strategies.
Key Skills
- Product design (UX / UI, web & mobile/app, SaaS)
- Design of B2B and B2C digital products
- Branding and visual identity
- Design systems and product consistency
- Conversion and acquisition-oriented design
Collaboration
Accustomed to agile contexts and 360 projects, I deliver rigorous, clear, and on-time work, with fluid and transparent communication.
If you wish, we can have a quick chat about your project.
Italian
Native or bilingual
English
Fluent
Spanish
Fluent
French
Fluent
Can work on-site
Perpignan (up to 50km)
Experience
- ToptalDigital Brand and Product DesignerSOFTWARE PUBLISHINGJuly 2017 - Today (9 years and 1 month)New York, United StatesCollaboration with several international B2B and B2C companies on high-value digital design and product design projects.Involvement across the entire product cycle:UX/UI design, digital product design (SaaS, web, mobile), branding, conversion-oriented design, design systems, as well as business presentations and pitch decks.Close collaboration with founders, product teams, and developers, in agile and multicultural environments.
- LearnlifeUI & Visual DesignerEDUCATION AND E-LEARNINGJuly 2017 - December 2020 (3 years and 5 months)Barcelone, SpainResponsible for digital branding and visual directionfor an organization committed to reinventing education and lifelong learning.Design and evolution of the visual identity, UI design, and design systems for digital platforms, ensuring the translation of Learnlife's mission into a coherent, inspiring, and accessible experience.
- WhisbiCreative DirectorSOFTWARE PUBLISHINGOctober 2012 - July 2015 (2 years and 9 months)Barcelone, SpainCreative and strategic direction of Whisbi's Live Commerce platform, dedicated to optimizing digital conversion and enhancing omnichannel customer experiences.Oversight of branding, visual direction, and product experience for a SaaS solution combining live video, chat, voice, content sharing, and chatbot, serving Sales, Marketing, and E-Commerce teams.Close collaboration with product, tech, and business teams to translate complex challenges into clear, high-performing, and results-oriented interfaces, and to support major international clients (Telco, Automotive, Insurance, Retail) in transforming their digital customer journeys.Contribution to reducing sales cycles and increasing conversion rates through differentiating and personalized digital experiences.
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Education
- Exchange Student ProgramMinneapolis College of Art and DesignComputer graphics, Installations, Video
- National Diploma of ArtFlorence Academy of Fine ArtsPeinture, Design, Histoire de l'art