About Ornella
French
Native or bilingual
Experience
- CGN FRANCEGraphic DesignerRETAIL (SMALL BUSINESS)December 2018 - October 2022 (3 years and 10 months)Nantes, FranceCreative Design: Development of visual identities, posters, catalogs, and print or online advertising campaigns, aligned with business objectives. Particular attention to detail and spelling.Web PROJECT Management: Redesign and administration of the company's website, with particular attention to improving user experience and highlighting products and services.Social Media Strategy: Creation of charters and visuals for social media, stimulating engagement and increasing company visibility.Email Marketing: Use of Mailjet to design effective mailings promoting the company's products and events.Photographic Direction: Supervision of photo shoots to ensure optimal visual quality of communication materials.Cross-functional Collaboration: Active participation in team meetings, contributing to discussions on ongoing projects and offering creative ideas.Teamwork: Close collaboration with other graphic designers, buyers, and professionals, ensuring brand consistency.Innovative Product and Packaging Design: Graphic design of products (gloves, helmets, bicycle design) and packaging meeting market needs.Consulting: Providing advice to clients for informed decisions regarding trends, overall look, and technical and budgetary constraints.
- LOUINEAUGraphic DesignerCIVIL ENGINEERINGMay 2016 - December 2017 (1 year and 8 months)Luçon, FranceGraphic Design: Design of graphic elements, such as product catalogs, flyers, and posters, in precise alignment with defined objectives.Website Optimization: Complete restructuring of the company's website, focusing on improving user experience and visual appeal to enhance online presence.Newsletter Creation and Distribution: Use of Sarbacane to create and manage newsletters, providing customers with relevant information efficiently.Strategic Social Media Management: Responsibility for managing the company's social media platforms, implementing strategies to increase visibility and stimulate online community engagement.
- Ornella GraphisteFreelance Graphic DesignerPRESS AND MEDIAFebruary 2015 - Today (11 years and 5 months)Brand Identity Management: Collaboration with a diverse clientele to design brand identities, brochures, posters, and marketing materials, aligned with each client's specific objectives.Complete Creative Management: Full supervision of the creation process, from initial concept to final delivery, ensuring consistent quality.Proactive Client Relationship: Close collaboration with clients to understand their needs and expectations, while proposing creative and adapted solutions.Web Design and SEO: Creation of websites with particular expertise in SEO management, ensuring optimal online visibility.Financial Planning: Preparation of quotes and invoices, demonstrating comprehensive competence in project administrative management.Coordination of Service Providers: Efficient management of external service providers such as printers and hosts, ensuring consistency and quality of final products.Client Prospecting: Implementation of client prospecting strategies to develop new business opportunities and expand the client portfolio.
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Education
- Graphic designer and layout artistAfpa2014
Certifications
- ICDL PHOTOSHOP CERTIFICATIONICDL2022