Ondine Martinez

I have been a Social Media Manager since 2011, with solid freelance experience for a wide variety of organizations: small SMEs, large accounts (ParisTech Alumni, BNP Paribas, Le Grand Palais…) or at the BnF (Bibliothèque nationale de France) to manage digital communication around a temporary exhibition, before joining an education sector startup for a year and a half. I then created my own e-commerce company, the eco-responsible yoga accessories brand Yogamatata, which I recently sold!

In parallel, I developed my blog and my social media accounts (especially Instagram and TikTok) @coucoulesplantes with 40k followers combined on these two platforms. This versatility fuels my strategic vision: I know the ins and outs of digital marketing, SEO, content creation, and managing an engaged community!

Today, I am returning to my core business: designing high-performing and authentic social media strategies.

I am particularly comfortable with topics related to sustainable development, responsible consumption, and nature, areas in which I have built an active network of creators and committed players.

I am also trained in herbalism and botany (École des Plantes de Paris + DU de Botanique de terrain in Amiens), as well as in the strategic uses of artificial intelligence.

I can assist you with:

• Defining an effective social media strategy (all networks)

• Managing and developing your social networks

• Blogger/influencer relations, particularly in the ecology, well-being, and committed lifestyle sectors, and setting up an effective affiliate program

• Understanding and potentially integrating AI into your processes

It's up to you to choose: I can build a strategy for you to implement independently, or take charge of its implementation!