Ombeline De Brive

Missions with an artistic gymnastics club aimed at supporting its development through a strengthened communication strategy. This includes creating attractive content, seeking sponsors and grants, as well as providing expertise on various projects such as website redesign, organizing events and activities, and creating merchandise to promote the club.

- Customer relationship

o Managed a portfolio of Key Account customers composed of department stores (Printemps, Galeries Lafayette), e-commerce (Sarenza, La Redoute, La Boutique Officielle etc.) and major independents.

o Organised management points with buyers to establish market development strategies

- Analysis

o Analysed customer flow rates in order to best prepare collection appointments and implement action plans to improve performance

o Weekly sales analysis

o Analysed growth opportunities in the French market in order to develop turnover

- Product

o Developed collections with the creative team at the European headquarters according to the needs of the French market

o Handled product training for sales representatives as well as sales advisers at the Calvin Klein corners

o Made detailed product feedbacks

o Ensured competitive intelligence and trend studies to define an optimal offer in relation to the needs of the French market

- Collection

o Presentated and sold collections in the showroom four times a year

o Created assortments aimed at having a strong and coherent brand image and ensuring high flow rates

o Collaborated with the Marketing and Retail departments in order to define common product assortments and guarantee a coherent and qualitative distribution

- Ensured the proper development of the TH Footwear & Accessories product line according to the company's commercial strategy

- Identified growth opportunities for the market

- Developed with the wholesale sales department customer contacts by strengthening the presence of the brand

- Developed the turnover of the customer portfolio in the geographical area

- Prospected new points of sale by constantly anticipating the needs of potential customers

- Opened new customer accounts

- Ensured the feedback of information (weekly report of orders placed, budgets, etc.)

- Reported to the area manager and the brand's European headquarters

- Optimised the achievement of sales and profitability objectives

- Improved business processes in partnership with the sales team.