Freelancer profile translated to English.
Back to original languageAbout Olivier
BACKGROUND
▪ Holder of a Master of Science in Management from Iéseg and a Master's in Digital Marketing from Esade, I have acquired solid experience in technology, digital transformation, e-commerce, and team management, in sectors such as retail, fashion, cosmetics, entertainment, and packaging, in large international companies and start-ups.
SKILLS
▪ Technological Direction: alignment with the Business and construction of applications, services, and infrastructure,
▪ Digital Transformation: creating an optimal experience for customers and employees through the use of technology,
▪ E-commerce: website and mobile app construction, optimization of the purchase funnel and logistics services,
▪ Online Marketing: paid media campaigns to generate traffic and conversion through SEO, SEA, Social Media, CRM,
▪ Omnichannel: 4P policies and services to offer a seamless customer experience across distribution channels,
▪ Data/BI: solutions for managing large amounts of data with quality, availability, speed, and value,
▪ Cybersecurity: prevention, localization, resolution of threats, online security and payment solutions,
▪ Business Applications: process improvement through ERP implementation, integrated applications, and LEAN.
ATTITUDE
▪ Strong Business orientation with the goal of providing solutions in an agile, pragmatic, and consensual manner,
▪ Priority given to achieving objectives, communication, team spirit, and taking initiative,
▪ Problem-solving, persevering, empathetic character, capable of creating a strategic vision and operating at an executive level.
GOAL
▪ Lead digital transformation through E-commerce, agile Technological Solutions, and improvement of the Customer Experience.
French
Native or bilingual
English
Native or bilingual
Spanish
Native or bilingual
Can work on-site
Valencia (up to 50km), Madrid (up to 50km), Barcelona (up to 50km), Alicante (up to 50km), Bilbao (up to 50km)
Experience
- SesdermaE-commerce DirectorFASHION AND COSMETICSDecember 2020 - August 2021 (8 months)Valencia, SpainE-commerce DirectorSesderma: Cosmetics, Retail/BtoC/BtoB, Spain, 600 people, Sales €80M.▪ Digital Strategy: definition of price, assortment, promotion, and content objectives across online sales channels,▪ Online Marketing: lead generation, email marketing, marketing automation, SEA, SEO, social media, programmatic advertising,▪ E-commerce: projects in SalesForce Commerce Cloud, purchase funnel optimization, UX and CRO optimization,▪ E-retail: online commercial management, key account negotiation, online campaign and trade marketing construction,▪ Marketplaces: management of Amazon vendor and seller accounts, A+ optimization, online marketing.
- Tempe Grupo InditexCIOFASHION AND COSMETICSJanuary 2016 - December 2020 (4 years and 11 months)Alicante, SpainCIO, Chief Information OfficerTempe, Inditex Group: Fashion, Retail/BtoC, Spain, 2200 people, 7400 stores, Sales €2.5B.Director of the technology department and member of the co-direction of the footwear and accessories subsidiary for the 9 brands of the Inditex group: Zara, Pull & Bear, Massimo Dutti, Bershka, Stradivarius, Uterqüe, Oysho, Lefties, Zara Home.▪ Projects and Services: owner of the technological portfolio, IT support, infrastructure, telecommunications, BI, RFID, IoT, and 3D printing,▪ Core Business: transformation of core processes using Lean methodology and digital technologies,▪ Technology Roadmap: simplification and rationalization of business applications from 1000 to 200 apps,▪ Data/BI: implementation of data governance based on reports with SLAs, dashboards, and free access,▪ Omnichannel: construction of a CRM, improvement of customer experience in physical and online stores, integrated stock,▪ Crisis Management: deployment of systems and policies in response to Covid19 and cybersecurity attacks,▪ Organization: reorganization and professionalization of the IT department, alignment with business and agile methodologies,▪ Resource Management: Opex/Capex budget, RFC, talent management (sourcing, training, compensation, retention).
- Tempe Grupo InditexIT Business Solutions ManagerFASHION AND COSMETICSJanuary 2015 - December 2015 (1 year)Alicante, SpainIT Business Solutions ManagerTempe, Inditex Group: Fashion, Retail/BtoC, Spain, 2200 people, 7400 stores, Sales €2.5B.▪ Project Portfolio: owner of the functional project portfolio, prioritization and negotiation with stakeholders,▪ Project Management: responsible for the lifecycle from analysis, estimation, delivery, and deployment,▪ Team Management: objective setting and monitoring, coordination, and agile work methodologies.
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Education
- Master of Science, ManagementIéseg2004Iéseg, School of Management: Master of Science in Management. Label EQUIS, AACSB, visado por el gobierno, Nivel I, “Conférence des Grandes Ecoles”. ▪ Master 2, Programa MBA: Facultad de Economía de Liubliana e ICPE, Eslovenia. ▪ Master 1, Erasmus: Facultad de Economía de Tilburg, Holanda. ▪ Bachelor of Business Administration: Iéseg, Lille, Francia.
- Master Digital MarketingESADE2021Marketing Online, SEO, SEA, CRO, Email Marketing, CRM
Certifications
- Google AnalyticsGoogle2021
- Google AdsGoogle2021