Freelancer profile translated to English.
Back to original languageAbout Olivier
🎯 YOUR SEO CONSULTANT: IN SUMMARY 🎯
Senior freelance SEO consultant, I was Head of SEO for the leading French real estate group, Nexity, for 8 years. With nearly 15 years of SEO expertise, I have worked for major accounts and small e-commerce sites.
Specialties:
• SEO Wordpress / Woocommerce
• SEO Shopify
• SEO Youtube
I am also comfortable with editorial issues (especially around EEAT and AI) as with technical issues (Javascript, crawl budget, multilingual issues, etc.).
🎯 MY SEO METHODOLOGY 🎯
• Technical and editorial SEO audit: identify the weaknesses and opportunities of your site
• Netlinking audit: identify the link profile needed to break through a glass ceiling
• Keyword research: define a ROI-driven SEO content strategy
• Priority recommendations: ticketing (type Jira, Trello...), exchanges with web developers and editorial team
• Quality SEO content production: improve visibility and engagement
• SEO performance tracking: dashboard of keyword positions, traffic, and conversions
📣 "My specialty in SEO consulting? Finding the right keywords using market tools and a proprietary scoring formula, for a performance and conversion-focused SEO strategy."
🎯 CLIENTS AND PROJECTS IN SEO 🎯
• Nexity (Real Estate)
• Molotov TV (Streaming, Media, TV)
• Evaneos (Tourism, Travel)
• Nannybag (Tourism)
• Smoon Lingerie (E-Commerce)
• Mama Nissa (Restaurant)
• Shapin (Sport)
• Terra Etica & Café Michel (E-Commerce)
• Expodif (BtoB)
• Live CSE (BtoB)
• AssoConnect (BtoB Associations)
Formerly in an SEO agency:
• Ferrari & Ferrari Store (Automobile)
• Mercedes-Benz & Smart (Automobile)
• TF1 (Media)
• Envie de Plus from the Procter&Gamble group (Content, cosmetics)
• Bouygues Telecom (Telephony)
📣 "Contact me to boost your site's visibility and increase your conversions with a custom SEO strategy!"
English
Fluent
French
Native or bilingual
German
Conversational
Japanese
Basic
Remote only
Primarily works remotely
Experience
- Molotov.tvTechnical and Editorial SEO SpecialistPRESS AND MEDIAMarch 2025 - Today (1 year and 5 months)Paris, France🔹Monitoring and technical optimization of the site: monitoring the health of the molotov.tv site via the Search Console, analyzing 3xx/4xx errors, improving loading time and mobile accessibility🔹Optimization of the site structure: work on the tree structure, URL structuring and internal linking🔹Definition and animation of the editorial strategy in collaboration with the editorial team: identification of high-potential content, regular updating of keywords, creation of a publication roadmap and optimization of existing pages🔹Launch and management of netlinking campaigns: definition of the link acquisition strategy, selection of referring domains, negotiation with partners and validation of content🔹Project management: prioritization of actions according to levers (semantic, technical, netlinking), creation of development tickets and coordination between marketing, product, technical and design teams🔹SEO performance monitoring: regular reporting of indicators (visibility, traffic, positioning, business impact), adaptation of the roadmap according to results🔹Competitive intelligence: analysis of competitors' SEO strategies, monitoring of algorithm changes and adapted recommendationsTools used: Google Search Console, Google Analytics, Screaming Frog, Semrush, MyPoseo, Oncrawl, Majestic SEOKey skills🔹 SEO Strategy🔹 Technical Audit🔹 Writing & Editorial Strategy🔹 Netlinking🔹 Project Management🔹 Performance Monitoring🔹 Competitive Intelligence
- EvaneosSEO LeadTRAVEL AND TOURISMSeptember 2024 - March 2025 (6 months)Paris, France🔹Management of an SEO team (4 people): Senior SEO, Editorial Manager, apprentice and intern🔹Definition and management of the SEO strategy for several markets (FR, ES, DE, IT, NL)🔹Close collaboration with the Product, Tech and Offer teams to optimize visibility and conversion🔹Strategic SEO recommendations: semantic studies, creation of facets, alignment with search intent🔹Performance monitoring: reporting, SEO audit, monitoring of positions and technical health of the site🔹Implementation of SEO roadmaps: short and long term actions, monitoring of SEO opportunities🔹Contribution to the internationalization of content and its scalability (process, best practices)🔹Animation of the editorial roadmap in connection with the Editorial Manager🔹Direct interface with the technical team: ensuring SEO compliance during site evolutions🔹Test & learn culture, automation of certain SEO tasks and constant monitoring of market tools🔹Tools used: Google Search Console, Google Analytics, Semrush, Screaming Frog, Oncrawl, MyPoseo, Majestic SEOKey skills🔹 Team Management🔹 SEO Strategy🔹 SEO Writing🔹 Technical Audit🔹 International SEO🔹 Advanced SEO Tools🔹 Product / Tech Coordination🔹 Editorial Scalability
- NexitySEO and Digital Content ManagerREAL ESTATEDecember 2016 - September 2024 (7 years and 8 months)Paris, France🔹Management of a team of 4 content / SEO project managers🔹SEO, technical and editorial audit🔹Strategic SEO editorial recommendations: semantic studies, content creation🔹Technical SEO recommendations: crawl, optimization of page structure and tree structure, mobile first transition🔹Synergy and Youtube optimization🔹SEO Reporting: analysis and improvement of traffic and conversion
Reviews
S
Samir
Nannybag
Reviewed on 12/7/2018
We had already carried out a first SEO audit/recommendations with another provider and were looking to do a second more in-depth one. We contacted several SEO experts on Malt and Olivier was the only one to take the measure of the challenge of our need. Olivier has real SEO expertise and we are completely satisfied with his service.
The deadlines are respected and the deliverables are of quality. We highly recommend him!
Anthony
SEOQuantum
Reviewed on 7/25/2018
I was impressed by the speed of execution and the quality of the deliverables of the mission entrusted to Olivier
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Education
- Master of Communication Manager (Journalism / Multimedia option)ISCOM (Paris)2009- Communication et création numérique - Gestion de projet de communication digitale
- DUT MMIUniversité de Marne-la-Vallée2007- Culture technologique et développement multimédia - Communication, culture et connaissance de l'environnement socio-économique