Olivier C.

With 10 years of experience in web marketing, lead generation, and team coaching in the SaaS/Tech universe, I want to support companies in their commercial growth strategy, by assisting with both the strategic and technical aspects.

Strategy:

How to create a growth marketing, demand generation, or outbound marketing/sales team?

Which levers to activate (SEO, Ads/AdWords, content marketing, cold-calling/e-mailing, etc.) and how?

How to use one's marketing budget and team growth to methodically increase revenue at an effective ROI level?

Technique:

Which tools (CRM, lead nurturing/e-mailing) and growth levers (AdWords, paid social, content syndication, conferences, etc.) to use concretely?

How can I myself get "hands-on" to support you?

The last 6 years spent at Front, between San Francisco and Paris, starting as the first growth marketing hire (now 40+ people in the team), creating the demand generation & growth marketing structure "from scratch", have given me tangible and broad experience that I would be delighted to share. Our team went through all the impressive acceleration phases the company experienced, which multiplied its revenue by 100+; and it consistently met and exceeded its growth objectives.

My role evolved significantly, allowing me to gain tangible experience in marketing ops (marketing and growth tools), customer acquisition (ads, content, emailing, webinar campaigns, events/conferences, inbound and outbound), team management (I built the EMEA marketing and demand generation team, as well as an SDR/BDR business development team), and web marketing, being a website developer myself.

I look forward to discussing these topics with companies.