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Olivia OgOO

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Freelancer profile translated to English.
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About Olivia


With over 20 years of experience in advertising agencies, I now support companies and SMEs in the design, implementation, and monitoring of their communication campaigns.
I combine strategic vision and operational rigor: understanding challenges, structuring messages, coordinating teams, and ensuring the consistency of each action, from brief to broadcast.
Surrounded by a solid network of experts and specialized partners (creative, digital, production, media, etc.), I adapt each project to its specific needs to guarantee relevance and effectiveness.
Curious and constantly evolving, I regularly train myself in the new levers of digital marketing, data, and artificial intelligence, in order to integrate these tools in a concrete and useful way into the strategies I design.
My approach: clear, human, and results-oriented communication — designed to make sense, not just noise.
  • French

    Native or bilingual

  • Dutch

    Fluent

  • English

    Fluent

Can work on-site
La Hulpe (up to 50km)

Experience

  • Something Else
    Client Director
    May 2025 - Today (1 year and 1 month)
    La Hulpe, Belgium
    Communication Strategy & Client Relations.

    With over 20 years of experience in advertising agencies, my skills in project management, digital strategy, and client support have become firmly established.

    Passionate about communication projects, I combine strategic vision, pragmatic creativity, and operational rigor to design tailor-made, effective, and emotionally engaging campaigns.

    Creative at heart, naturally organized, and a good listener, I cultivate a strong team spirit and a real ability to move projects forward, even complex ones, with flexibility and efficiency.

    Today, as Managing & Client Director at Something Else, I support brands and SMEs in defining and implementing their campaigns, ensuring alignment between business challenges and communication strategies.
    My role: to organize and lead our clients' projects with rigor, kindness, and efficiency.

    I have enriched my career with experience in various sectors: retail, luxury, services, FMCG, finance, automotive, health..., coordinating all levers: strategy, creative, content, production, digital, events.

    👉 If you want something else, let’s try Something Else.

    Communication Strategy Digital Marketing Social Media Google Ads Advertising Campaign
  • Advertype
    Account Director
    April 2021 - April 2025 (4 years)
    Boortmeerbeek, Belgium
    Strategic and operational management of multi-sector projects, with astrong focus on luxury, institutional, and food.

    Key Clients: Maison De Greef, Atelier Wittmann (luxury sector), Walloon Region (awareness campaigns), Louis Delhaize (food & retail).
    Strategy & Consulting: development of brand platforms, integrated communication strategies, and media plans.
    Content Creation: design and production of magazines, brand storytelling, digital content, and videos.
    Brand Launches & Events: complete support for a brand launch (strategy, creative concept, production, event at the Brussels Stock Exchange, pre-during-post communication).
    Project & Budget Management: coordination of creative teams, partners, and service providers, budget monitoring, and adherence to deliverables.
    Public Tenders: strategic and editorial response for regional institutional campaigns.
    Luxury Marketing Food Communication Media Planning SEO Digital Marketing Strategy
  • Mirum
    Account Director - Mirum / J. Walter Thompson
    November 2004 - January 2021 (16 years and 2 months)
    Auderghem, Belgium

    For over 15 years, I have supported local and international brands in the design and deployment of B2B and B2C communication strategies, within an agency recognized for its rigor and creativity.

    From Account Executive to Account Director, I have managed integrated campaigns combining advertising, digital, brand content, and activation, in sectors such as automotive, finance, food, health, and services.

    This experience has allowed me to develop solid expertise in B2B communication, with an approach focused on customer value, product education, and building lasting relationships between brands and professional networks.

    Key Skills:
    – Definition of multi-channel brand and communication strategies,
    – Design of 360° campaigns, from concept to production,
    – Management of complex budgets and multidisciplinary teams,
    – B2B and corporate support: employer branding, internal communication, relational marketing.

    A school of rigor and excellence, where I learned to combine creativity, methodology, and client focus, serving SMEs and brands such as Škoda, Velux, Puratos, Beobank, Chouffe, NN Insurance, Securex, Unilever, and Bayer.
    Budget Management Social Media Campaign Manager Branding B2B

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Education

  • Digital Marketing
    Ichec Brussels Management School
    2024
  • Master in Social & Organizational Psychology
    Université Catholique de Louvain
    2004
    MAster en psychologie sociale & des organisations avec cours en option en science éco en marketing et en communication

Skill set

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