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Olivia LehmannOL

Olivia Lehmann

Product Marketing - Tech, SaaS B2B, GTM

€850/day
Paris, FR
8-15 years

Average response time: A few days

Freelancer profile translated to English.
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About Olivia

Need an expert freelance Product Marketing to boost your B2B SaaS or tech company?
I help you turn a good product... into a commercial success.

👉 I handle your Go-to-Market, Positioning, Launch, or Pricing challenges.
On a flash mission, as strategic support, or part-time.

What I do concretely:
- Structure your launch strategy (product, features, market)
- Clarify your positioning and differentiating messages
- Align marketing, product, and sales teams for better conversion
- Optimize your pricing and offers for better monetization
- Produce concrete and actionable sales enablement tools

🎯 My profile in 3 lines:
- 10+ years of experience in B2B and SaaS marketing (France, Europe, Asia)
- A true business eye, trained in product strategy and acquisition levers
- A clear stance: lucid, direct, impact-oriented

📩 Need to challenge your go-to-market, your offers, or your messages?
👉 Write to me on MALT, I respond quickly.
  • French

    Native or bilingual

  • English

    Native or bilingual

Can work on-site
Paris (up to 10km)

Experience

  • ACCENTA
    Senior Product Marketing Manager Freelance
    ENERGY AND UTILITIES
    October 2025 - Today (8 months)
    Paris, France
    Building the product marketing function
    Structuring go-to-market and sales enablement
    Creating sales support tools
    Product Launch Sales Enablement Sales Deck ICP
  • PHENIX
    Product Marketing Manager Freelance
    SOFTWARE PUBLISHING
    March 2024 - April 2025 (1 year)
    Paris, France
    - Building and launching new offerings
    - Positioning, messaging, and pricing
    - Presenting the offering and sales enablement
    - Market research, customer interviews
    - Competitor analysis
    Go-to-Market Strategy Product Launch Positioning Strategy Messaging SAAS
  • Freelance
    Product Marketing Consultant
    SOFTWARE PUBLISHING
    February 2023 - Today (3 years and 4 months)
    Paris, France
    I guide early and growth-stage SaaS/tech firms in scaling their growth, and product marketing efforts. I also provide copywriting and translation services in French, ensuring effective communication in France and French-speaking countries.

    • Personalized advice / coaching to enter the French market
    • Construction of the growth roadmap to win France
    • Market and product launch in France
    • Copywriting and translation in French
    • Identification of untapped potentials
    • Go-to-Market strategy
    • Acquisition and growth
    • Competitors analysis

    Skills:
    • Product Marketing, Marketing Strategy, Go-to-Market, Copywriting and Translation in French, Storytelling, Positioning, Messaging, Product Adoption, Customer Retention, Field Marketing, Customer Marketing, Advocacy

    Working only with SaaS and Tech companies.

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Education

  • Master Grande Ecole
    Institut Supérieur de Gestion
    2012
    Master Degree in Marketing

Skill set

Categories