Freelancer profile translated to English.
Back to original languageAbout Olivia
E-merchant before being an SEO web writer, I experienced the frustration of an invisible website despite quality products. This experience pushed me to train in SEO web writing, natural referencing, and content strategy to understand how to attract qualified traffic and make a store truly visible.
Today, I support e-merchants, digital entrepreneurs, and brand creators who want to develop their online visibility through optimized, clear, engaging content designed for their customers as much as for Google.
◉ My expertise in SEO web writing
I combine on-page SEO, semantic optimization, copywriting, storytelling, and editorial strategy to improve your positioning:
✨ SEO Blog Posts
Structured content (H1/H2/H3), optimized around keywords and designed to strengthen your natural referencing.
✨ Sales Pages & Landing Pages
Persuasive writing, storytelling, and sales copy to increase your conversions.
✨ SEO Product Sheets
Creation or optimization of e-commerce product sheets to improve positioning, clarity, and purchase intent.
✨ Content Optimization
SEO rewriting, semantic updating, internal linking, improvement of readability and editorial structure.
✨ SEO Audit
Technical and semantic analysis to identify quick improvement levers: on-page SEO optimization, content prioritization, actionable recommendations.
◉ Why work together?
🎯 I understand your challenges: as an e-merchant, I know what it means to want to attract and convert more.
🔎 E-commerce SEO Expertise: product sheets, category pages, blogs, sales pages.
✍️ Fluid and engaging writing: content adapted to your audience and your identity.
📈 Results-oriented approach: every text aims to improve your visibility, traffic, and credibility.
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- JOHNSON PLEASURESSEO Web WriterApril 2024 - Today (2 years and 4 months)E-commerceAs the founder of the online African fashion boutique Johnson Pleasures, I had the opportunity to combine my passion for fashion with my SEO skills. My role is not limited to managing an e-commerce store: I built a real digital strategy to give visibility to an artisanal and authentic brand.📍Main tasks:
- Content creation and optimization : writing blog posts, detailed product sheets, category pages, and sales pages, with an SEO approach designed to generate qualified traffic.
- Global SEO strategy : implementation of a semantic audit and selection of relevant keywords to position the boutique on strategic queries related to African fashion, wax accessories, and lifestyle.
- Internal linking improvement : structuring pages to facilitate navigation and strengthen natural referencing.
- Continuous optimization : performance monitoring via Google Search Console and regular adaptation of content to improve its ranking in the SERP.
- Storytelling & brand identity : highlighting African craftsmanship through engaging and accessible texts, to create an emotional connection with customers.
✅ Results obtained :- Significant improvement in organic traffic thanks to optimized blog posts and internal linking.
- Product sheets better positioned on targeted queries.
- Development of an editorial strategy that combines SEO and storytelling, to appeal to both Google and customers.
📍Skills :SEO Web Writing – Semantic Audit – Content Optimization – Internal Linking – Editorial Strategy – E-commerce Project Management.📍 Tool skills- Google Search Console
- Google Analytics
- SE Ranking
- Google Trends
- Wix SEO
- Screaming Frog
- Thot SEO
- Google pagespeed insights
- Consultante SEO (Formation SEO Pareto)SEO ConsultantMay 2025 - July 2025 (2 months)Audit & SEO Strategy – Lead GenerationAs part of the SEO Pareto program, I strengthened my natural referencing skills by working on a concrete project aimed at improving the visibility and lead generation of an SEO consultant.📍Main tasks :
- Semantic audit: in-depth research of strategic keywords to identify positioning opportunities and structure an editorial strategy aligned with search intent.
- Technical audit: analysis of the site's technical performance (speed, markup, indexing, page structure) to remove obstacles to natural referencing.
- Local audit: study of the presence and optimization of the Google Business Profile and local signals to capture a local audience.
- Popularity audit (netlinking): analysis of the inbound link profile and recommendations to strengthen the site's authority.
✅ Results & Contributions :- Development of a comprehensive SEO strategy to improve the site's ranking on Google.
- Concrete recommendations to boost lead generation through better keyword targeting and technical site optimization.
- Development of a strategic vision of SEO, from the analysis of technical obstacles to the implementation of editorial and netlinking solutions.
📍Skills used :Semantic Audit – Technical Audit – Local Audit – Popularity Audit – SEO Strategy – On-page & Off-page Optimization – Competitive Analysis.
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Education
- SEO ConsultantSEO Pareto2025Consultante en Référencement Naturel (SEO) SEO - Référencement Naturel - Développement de la visibilité 🔍 sur le Web 🎓Formée et validée par SEO Pareto de Bilkher DIAKHATE ✅ Audit sémantique → recherche et optimisation des mots-clés stratégiques pour aligner votre contenu avec les intentions de recherche de vos prospects. ✅ Audit technique → analyse de la structure, vitesse de chargement, indexation et crawlabilité pour garantir un site performant et accessible à Google. ✅ Audit local → optimisation de votre visibilité sur Google Business Profile et stratégies locales pour capter les clients proches de vous. ✅ Audit de popularité / Netlinking → développement d’une stratégie de backlinks et signaux de notoriété pour renforcer l’autorité de votre site.
- Certification - Writing Content for the WebFRW (Web Writing Training)2024Le professionnel produit des contenus de qualité favorisant le référencement naturel. Il intègre les techniques d'écriture sur le Web et il sait adapter ses écrits en fonction des besoins des internautes et en comprenant leurs intentions de recherche.
Certifications
- Certification - Writing Content for the WebFRW2025