Freelancer profile translated to English.
Back to original languageAbout Oliver
Hello, I come from Berlin and I help SMEs to operate their online marketing profitably.
Successful and effective online marketing only works withsystematic web analysis.But all too often it fails due to
- lack of planning what exactly to measure and/or
- chaotic, confusing reporting and/or
- ad-hoc actions that only cost a lot of money (but otherwise achieve little)
Stop doing online marketing by guesswork (and burning money).
With a sophisticated methodology, we will create aweb analysis systemtailored to your company goals together. You will receive:
- a clear procedure for website analysis
- reports that immediately show you where optimization is needed
- knowledge of what to do to run successful online marketing
I am keen to advise you quickly, easily, and competently and to offer you the service you envision.
My clients describe me as adedicated and conscientious personwho often goes beyond the agreed services.
I have no difficulty finding my way around unfamiliar environments and quickly establishing a relaxed atmosphere with strangers, which is probably also due to my international experience (over five years of work in Brazil, world trip).
You can find out more about me, my approach, and other offers (e.g., a **free GA4 audit**) at webanalytika.de
German
Native or bilingual
English
Fluent
Spanish
Conversational
Portuguese
Conversational
Can work on-site
Berlin (up to 50km)
Experience
- Webanalytika (vormals Solvity Online Marketing),Founder / Online Marketing ConsultantDIGITAL AND ITMarch 2011 - Today (15 years and 5 months)Berlin, Germany
- Strategic consulting and online marketing project management for customer acquisition and retention for SMEs. Overall goal: more leads, more (repeat) customers, more profit
- Methodical approach to developing individual web analysis systems with GA4 and GTM, visualization with Looker Studio, Conversion Rate Optimization (CRO)
- Planning, development, implementation of customer-specific measures: website design, technical and editorial SEO, Google Ads, content creation, social media (Facebook and YouTube marketing)
- Conducting training and workshops on online marketing and social media marketing
- Clients from Professional Services, Health Care, Construction Logistics, ICT, Tourism, E-commerce, Further Education
- ParkenGo Webservices (Start-Up)Idea Generator / Managing Director Marketing and SalesSOFTWARE PUBLISHINGAugust 2009 - November 2010 (1 year and 3 months)Berlin, Germany
- Development of an Android prototype for mobile parking space booking and participation in the IBB business plan competition
- Creation of competitive and market analysis (including target group survey, SWOT analysis), financial and marketing plan
- Presentation of the business idea to gain business partners (e.g., mentor at the Fraunhofer Institute, venture capitalist, business partner)
- Team building and management and development of an implementation roadmap
- SelbständigIdea Generation & Business Plan Creation, Securities TradingMay 2005 - July 2009 (4 years and 2 months)Berlin, Germany
- Idea development and business plan creation for e.g. co-working spaces, concierge services, web portal for learning enthusiasts, author rooms
- Securities Trader: Application of technical buy and sell analysis (candlestick chart analysis)
- Creation of an adventure game book "Lili & Leon and the Adventurion" for cultural understanding for children
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Education
- Diploma degree in Business AdministrationUniversity of Passau1993Diplom-Studium Betriebswirtschaftslehre
- General university entrance qualification (Abitur)Maria Wächtler Gymnasium Essen1986Allgemeine Hochschulreife (Abitur)