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Olga BoavidaOB

Olga Boavida

Digital Transformation Consultant

€600/day
10 projects
Paris 17e Arrondissement, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Olga

Senior international digital consultant with over 13 years of experience helping companies, startups, and multinationals align strategy, performance, customer journey, and leadership.

I help my clients to:
- Define and execute operational digital and marketing strategies to optimize conversion, engagement, and sales performance
- Implement effective CRM processes and customer journeys to improve experience and loyalty
- Adapt and localize their offerings for international development
- Deploy concrete initiatives across physical and digital points of sale, social media, and marketing campaigns

Key Skills
- Digital Strategy & Transformation: web optimization, email marketing, data-driven campaigns
- CRM & Project Management: process structuring, KPI monitoring, cross-functional steering
- International Development & Localization: product and offering launches in new markets
- Leadership & People Development: manager coaching, team organization, engagement

Soft Skills
- Communication & Influence: ability to collaborate with various stakeholders
- Analytical & Creative Thinking: operational solutions tailored to business challenges
- Self-Leadership & Initiative: organization and proactivity to achieve objectives
- Adaptability & Resilience: flexibility in dynamic and international environments

Languages
- German & Russian: Native
- French & English: Fluent
  • German

    Native or bilingual

  • Russian

    Native or bilingual

  • English

    Fluent

  • French

    Fluent

  • Spanish

    Basic

Can work on-site
Paris 17e Arrondissement (up to 50km)

Experience

  • ManoMano
    Key Account Manager E-Commerce
    E-COMMERCE
    January 2025 - September 2025 (8 months)
    Paris, France
    - Analyze performance indicators and provide actionable recommendations to increase seller competitiveness and growth.
    - Co-develop business plans with sellers to align objectives and ensure mutual success.
    - Identify opportunities to optimize pricing, inventory management, and selection to drive sales growth, improve commercial performance, and enhance customer experience.
    - Cultivate long-term relationships with key sellers by offering personalized advice to improve their results.
    - Negotiate improved terms to strengthen collaboration and foster better synergy.
    Key Account Management E-commerce German Sales Strategy CRM & Customer Data
  • Jacadi
    E-Commerce Switzerland
    FASHION AND COSMETICS
    March 2022 - November 2022 (8 months)
    Paris, France
    - Internationalization of the digital strategy for the Swiss market, ensuring an optimized customer experience.
    - Management and harmonization of digital channels (emailing, social media, website) to enhance customer satisfaction and engagement.
    - In-depth analysis and continuous optimization of digital strategies to maximize online visibility and sales.
    Internationalization Digital Communication German Social Media E-commerce
  • L'Oréal SA - L'Oréal France
    CRM Project Manager Europe - NYX
    FASHION AND COSMETICS
    September 2021 - December 2021 (3 months)
    Clichy, France
    - Deployment of the European CRM strategy across different markets, considering local specificities.
    - Coordination of marketing, CRM, and European market teams.
    - Adaptation of customer journeys and campaigns to local needs.
    - Analysis of CRM data and recommendations for optimization.
    - Contribution to the personalization of customer experience and audience engagement.
    CRM Web Project Management Customer Journey Content Marketing International Marketing

Reviews

5.0

Out of 1 rating

S

Sabine

L'Oréal S.A - Ets CORPORATE

Reviewed on 1/14/2022

Olga joined our Europe Zone team as a CRM Project Manager with two main objectives: consolidating and analyzing the performance of actions carried out in 2021 across countries & supporting countries in implementing their CRM roadmap. Olga successfully completed her mission with commitment and rigor. She integrated very easily into the teams, has good execution skills, and knows how to work autonomously.

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Education

  • M.Sc. Entrepreneurship
    University of Plymouth
    2012
  • B.A.Sc. International Business Management
    Fontys International Business School
    2010

Certifications

  • PSPO Professional Scrum Product Owner
    Scrum.org
    2019
  • Digital Content Manager
    L'Ecole Française
    2019

Skill set

Categories