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Octavie De Boüard SarrabezollesOD

Octavie De Boüard Sarrabezolles

Fractional Head of Customer Success | SaaS

€650/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Octavie

I help SaaS startups structure and scale their Customer Success, from early stage to Series C. After contributing to Matera's growth (Series A -> C), leading Customer Success at Carbo (Seed) and then joining Docurba (startup d'État), I have acquired a comprehensive vision of Customer Success challenges: from setting up the first customer journeys to structuring an entire team.


Specifically, I act as a fractional Head of Customer Success to:
  • implement customer playbooks and processes (onboarding, activation, retention, referral)
  • define and track key KPIs (NPS, churn, adoption, referral),
  • recruit and train the first CSMs,
  • ensure a data-driven approach (SQL, Metabase, CRM) to optimize adoption and reduce churn
In short, I implement best Customer Success practices to enable internal teams to serenely approach the different phases of hypergrowth.


  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • Docurba (beta.gouv.fr)
    Deployment Manager
    SOFTWARE PUBLISHING
    September 2023 - Today (2 years and 9 months)
    Paris, France
    *Management of the complete AARRR cycle(acquisition, activation, retention, referral) for a SaaS tool for local authorities

    *Support for local authoritiesin platform adoption (webinars, creation of video content and articles, management of incoming requests)

    *Collection and analysis of user feedbackto guide the product roadmap

    *Use of SQL queries and Metabase Dashboardsto track feature usage and identify adoption levers

    I contribute to the sustainability of this digital public service by structuring the adoption of the software by local authorities.
    SAAS Commercial SQL Client Onboarding Metabase
  • Carbo
    Head of Customer Success
    SOFTWARE PUBLISHING
    March 2023 - September 2023 (6 months)
    Paris, France
    Mission to lead the Customer Success function in a B2B SaaS startup in full structuring (software for calculating and monitoring companies' carbon footprint): notably setting up the first onboarding and monitoring journeys to ensure good product adoption, defining key indicators adapted to Carbo's context (NPS, churn rate), structuring CS training.

    I laid the groundwork for the Carbo CS playbook, preparing for the "post product market fit" phase.
  • Matera
    Team Lead Customer Success
    SOFTWARE PUBLISHING
    March 2020 - September 2022 (2 years and 6 months)
    Paris, France
    *Supervision and trainingof a team of CSMs (> 20): recruitment, coaching, implementation of a training program (asynchronous & in-person), performance monitoring

    *Structuring of CS processesat scale to support Matera's hypergrowth (post Series A)
    • **Definition and monitoring of AARRR objectives**: implementation of reporting by segment, allowing for example:
    - to improve the activation of co-ownerships in the first 3 months
    - to reduce the average response time to tickets by 50%
    - and to categorize co-ownerships at risk of churn

    *Design of customer training programsadapted to different types of co-ownerships (dedicated content and training, videos, articles)

    *Implementation of tools and ritualsto standardize onboarding and reduce churn (deployment of a shared CS playbook on Notion, Front & Hubspot automations)

    *Cross-functional workwith the sales and product teams to ensure a coherent complete cycle (from signature to retention): including improvement of customer feedback processes, strengthening of sales/CS team cohesion,...


    Recrutement Optimisation des processus Hubspot Client Onboarding

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Education

  • Certificate of Aptitude for the Legal Profession
    Paris Bar School
    2017
  • Accounting and Management Diploma
    CNAM
    2015

Skill set

Categories

  • Other