Freelancer profile translated to English.
Back to original languageAbout Océane
Hello 👋 I am Oceane, a freelancer specializing in Instagram strategy and organic growth.
With me, there are no ready-made recipes or useless marketing jargon.
My goal: to create authentic and impactful strategies, tailor-made so that your Instagram becomes a growth engine, not just a beautiful showcase.
My expertise includes:
↳ Profile optimization: because first impressions count, I shape a complete profile that captures attention, engages your audience, and encourages action
↳ Editorial strategy: a content plan that tells your story and captivates your audience
↳ Striking visual content: beautiful images, yes. But above all, visuals that captivate and convert
↳ Regular analysis: because numbers speak, and I listen to them to adjust and perform
Some examples of my recent Instagram adventures:
➕ +5,951 qualified followers in 3 months for a bike travel agency
🎯 25% of sales generated via Instagram during a launch
❤️ 10% monthly engagement rate achieved for a client
📈 7.5 million views generated across 3.3 million accounts organically touched in just 3 months for a client
Why work with me?
Because I believe in the power of human connections, not one-size-fits-all solutions.
With me, your brand will be seen, felt, and loved by the right people.
What if we stopped scrolling to build a strategy that really works?
👉 Let's discuss your project together 👈
French
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- Océane DecroixFreelancer | Instagram Strategy & Content for E-commerce | Social Media ManagerOctober 2023 - Today (2 years and 8 months)Asnières-sur-Seine, FranceI support various brands in creating tailor-made Instagram strategies. My goal: to transform their digital presence into an organic growth engine.Here is an overview of my collaborations:La Trace 🧭 (Bike Travel Agency)📅 Period: December 2023 - August 2024🎯 Objectives: develop brand awareness, create an engaged community, and increase website traffic.📅 Frequency: 6 to 7 posts and stories per week.🎯 Results (Early June to late August):+5,951 followers in 3 months.188,613 accounts reached organically.6% average engagement & 215 external clicks.Thierry (Stenpicture - Professional Photographer)📅 Period: March 2024 - Present🎯 Objectives: create an engaged community, increase website traffic, and boost revenue.📅 Frequency: 3 posts and stories per week.🎯 Results (Early May to late August):+521 followers in 4 months.170,131 accounts reached organically.10% average engagement.Notebook Pre-order Launch - September👀 25% of visits were generated by Instagram.💵 Instagram contributed to 25% of the total amount collected.
- DOM&VIECommunity Manager & CopywriterSeptember 2021 - June 2022 (9 months)Paris, FranceMain missions and achievements:o Community Management:- Daily management of social media (editorial calendar, posting, community engagement).- Responding to comments and private messages.- Analyzing campaign performance and proposing areas for improvement.o Content Writing:- Writing articles for the company blog.- Developing SEO-optimized texts.o Monitoring and Benchmarking:- Regular analysis of market trends and innovations.- Study of competitors' communication strategies.- Proposing ideas based on observed best practices.o Communication Support for Product Launches:- Contribution to the deployment of product catalogs and marketing materials for new releases.- Briefing the graphic design team for visual creation (catalogs, vehicle stickers, trade show materials, social media content, etc.).o Creative Work:- Creation and adjustment of slogans to accompany marketing campaigns.- Proposing original ideas for communication materials.o Project Management:- Coordination with different departments to ensure message consistency (graphic designers, marketing team).- Participation in event organization.o Training and Intern Management:- Welcoming and onboarding.- Training on internal tools and processes.- Supervision and support.
- BabilouDigital Marketing OfficerOctober 2020 - March 2021 (5 months)Bois-Colombes, FranceMain missions and achievements:o Market Research:- Research and identification of geographical areas for acquiring new daycare spots.- Competitor benchmarking to refine local marketing strategies.o Management and Updating of Daycare Files:- Enrichment of available information on the website for each daycare.- Optimization of descriptions for SEO.- Search for partner or unlisted daycares to expand the offering.o Overhaul of Email Communications:- Creation of new email templates adapted to different segments.- Optimization of email campaigns.o Creation and Sending of Newsletters:- Development of informative and engaging content.o Writing and Optimization of Internal Processes:- Creation of practical guides for internal teams to standardize marketing procedures.- Documentation of best practices to ensure continuity and effectiveness of actions.
Reviews
T
Thierry
Stenpicture
Reviewed on 12/16/2024
I entrusted my Instagram strategy to Oceane... Her initial analysis was very insightful, and above all, she understood the direction I wanted to take and how I wanted to take it! I'll skip the fact that it's really pleasant to work with Oceane, who is attentive and responsive, to focus on the results achieved through this collaboration! My follower count has significantly increased, but more importantly, interactions have visibly climbed, and I was finally able to generate my first sales on Instagram (even though my account is 12 years old...). Today, all indicators are green... thank you, Oceane, for these results and your efficiency!
Lucie
Le floch Lucie
Reviewed on 12/11/2024
Oceane accompanied me on a short one-month mission to develop my Instagram strategy, and I must say I am more than satisfied. I have collaborated with several social media managers in the past, but I had never really achieved the expected results, which had led me to give up due to lack of time and knowledge. From the start, Oceane understood my profile and adapted a digital strategy to my needs. Beyond her expertise, she quickly put me at ease and supported me in developing several projects. Creative and full of suggestions, I can only recommend her. For the first time, I see concrete results in just 1 month: +230 followers, +1 viral reel, +330,194 accounts reached, and 3 inquiries for appointments and 1 video consultation. This is just the beginning; thanks to Oceane, I now have the tools to manage on my own. I am delighted with this collaboration! Thank you, Oceane, for your work!
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Education
- Master 2, Webmarketing and Social MediaDigital College2022Marketing Digital, content marketing, e-publicité, social media avancé, marketing d’influence, growth hacking, référencement avancé, développement web, application mobile, marketing mobile, droit du numérique, e-commerce...
- Master 1 (M1), Digital Strategy and Project ManagementINSEEC U.2021Stratégie de communication, stratégie digitale et web marketing, réseaux sociaux, community management, développement web/gestion CMS, SEO/SEA, marketing automation, stratégie et transformation digitale, marketing d'influence, stratégie de création et de production de contenu, CRM et parcours client, gestion de projet agile....