About Núria
Catalan
Native or bilingual
Spanish
Native or bilingual
Experience
- Castell de Vila-secaCommunications ManagerCULTUREJanuary 2020 - December 2021 (2 years)Over 10% of exhibition visitors learned about their existence through social media.Design and implementation of the social media communication strategy for the exhibitions: Tàpies: from resistance to sign and Centelles: Testimony of a war.Creation of content and content curation for social media.Design and creation of advertising campaigns for exhibitions and related activities.Definition of KPIs, analysis and preparation of performance reports for social media profiles.
- AutónomaDigital Strategy and Content Marketing ConsultantJuly 2013 - Today (13 years and 1 month)Barcelona, SpainIntegral management of my own client portfolio and projects, helping brands, communication agencies, and cultural sector entities enhance their visibility and connect with their audiences.
- Strategy and content: Design, planning, and scheduling of digital communication strategies, creation of multichannel content (newsletters, copy, stories, reels), and community management.
- Email Marketing and Web: Design, segmentation, and sending of campaigns through Mailchimp (with full adaptability to other platforms) and creation/maintenance of corporate websites on WordPress and PrestaShop.
- Coordination and flexibility: Accustomed to working autonomously and flexibly, organizing myself at my own pace, as well as collaborating transversally with agencies, creative teams, and external suppliers.
- Analytical perspective: KPI monitoring, metrics analysis, and performance report preparation (Metricool and native tools) for constant optimization of digital actions.
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Education
- Bachelor's Degree in Art HistoryUniversity of Barcelona2010
- Bachelor's Degree in Audiovisual CommunicationUniversity of Barcelona2010