Freelancer profile translated to English.
Back to original languageAbout Nuptia Chanelle
I help businesses, startups, and freelancers design high-performing digital solutions, combining web development, artificial intelligence, and SEO to generate more traffic, more leads, and more revenue.
With 8 years of experience, I work on projects with various challenges: web platforms, business applications, process automation, SEO optimization, and integration of concrete AI solutions.
Full-Stack Development
- Frontend: React.js, Vue.js, Next.js, HTML5, CSS3, Tailwind
- Backend: Node.js, PHP, Python
- REST APIs
- Databases: MySQL, MongoDB
- Custom web applications & business tools
Artificial Intelligence & Automation
Integration of generative AI (chatbots, assistants, AI workflows)
Automation of business processes (Make, Zapier, n8n)
Data analysis & intelligent scripts
AI for marketing, customer support, and SEO
SEO & Digital Performance
Technical SEO (structure, speed, indexing)
Semantic SEO & optimized content
Core Web Vitals optimization
International & multilingual SEO
Conversion optimization (UX / CRO)
Tools & Environments
WordPress (Elementor, performance & security)
Docker, Git, CI/CD
Google Analytics, Search Console
Optimized cloud & hosting
Types of Projects
- Creation of high-performing websites and web platforms
- Development of web applications & internal tools
- Integration of personalized AI solutions
- Automation of business processes
- Technical & SEO redesign of existing sites
- Long-term technical support
Work Method
- Analysis of needs & business objectives
- Proposal of a clear and realistic solution
- Structured and documented development
- Testing, optimization, and deployment
- Continuous monitoring & improvement
- Web Development + Marketing + Optimization
- Structured and performance-oriented method
- Transparent communication and professional delivery
- Total commitment to achieving your growth objectives.
French
Native or bilingual
English
Conversational
Remote only
Primarily works remotely
Experience
- Nuvi AgencyCEO & FounderDIGITAL AND ITJune 2025 - Today (1 year)Toulouse, France
Work Method
Analysis of needs & business objectivesProposal of a clear and realistic solutionStructured and documented developmentTesting, optimization, and deploymentContinuous monitoring & improvementProjects
- Creation of high-performing websites and web platforms- Development of web applications & internal tools- Integration of personalized AI solutions- Automation of business processes- Technical & SEO redesign of existing sites- Long-term technical support - Comfortable LifeSEO and Lead Gen ManagerDIGITAL AND ITJuly 2025 - August 2025 (1 month)Bordeaux, France1. SEO Strategy & ExecutionDevelop and lead the global SEO strategy (On-Page, Off-Page, and Technical SEO).Perform in-depth keyword research and competitive benchmarking to identify high-value opportunities.Optimize website architecture, internal linking, and crawlability for better indexation.Improve Core Web Vitals, site speed, mobile performance, and overall technical health.Oversee SEO content planning (topic clusters, pillar pages, search intent mapping).Manage backlink acquisition strategies through partnerships, digital PR, outreach.Monitor rankings and visibility using tools like Google Search Console, SEMrush, Ahrefs, Screaming Frog.2. Content Optimization & GrowthWork with the content team to ensure all articles, landing pages, and digital assets are optimized for discoverability and conversions.Create SEO briefs, guidelines, and templates for writers.Implement schema markup (FAQ, How-to, JobPosting, Product, Organization) to enhance SERP features.Conduct regular SEO audits and deliver optimization recommendations.3. Lead Generation & Funnel ManagementBuild automated lead generation funnels (email, landing pages, lead magnets, webinars, retargeting).Implement A/B testing on landing pages, CTAs, and acquisition flows.Use CRM tools (HubSpot, ActiveCampaign, Salesforce, etc.) to segment audiences and nurture leads.Track lead quality, cost per lead, and conversion rates across all channels.Manage PPC campaigns (Google Ads, Meta Ads, LinkedIn Ads) to complement organic traffic.4. Analytics & ReportingDevelop dashboards tracking organic traffic, conversions, pipeline contribution, and ROI.Provide weekly and monthly growth reports with insights and recommended actions.Evaluate performance of each acquisition channel and drive continuous optimization.
- Isaac PlomberieSEO Growth ManagerDIGITAL AND ITJanuary 2025 - April 2025 (3 months)Lyon, France1. Global SEO StrategyDefine the SEO roadmap aligned with business growth objectives.Conduct comprehensive SEO audits: technical, content, backlinks, UX, Core Web Vitals.Identify growth opportunities through in-depth competitor analysis.Recommend prioritized SEO actions based on impact and ROI.2. Technical OptimizationImprove site structure, internal navigation, indexing, and mobile performance.Optimize Core Web Vitals, loading speed, and crawl efficiency.Implement technical tags: schema.org, structured data, sitemap, hreflang.Collaborate with the technical team to fix errors (404s, redirects, duplication…).3. Content Strategy & Editorial GrowthImplement a data-driven editorial strategy: search intent, topic clusters, siloing.Implement a strategy for rewriting, improving, and republishing content to boost rankings.4. Organic Acquisition & GrowthDevelop complete organic funnels: SEO → Landing Pages → Conversion.Implement acquisition strategies (lead magnets, newsletters, simple retargeting).Optimize conversion rates through behavioral analysis (heatmaps, scroll depth…).Identify complementary organic channels (YouTube SEO, Pinterest SEO, Google Discover).5. Backlinks & Domain AuthorityDesign a strategy for acquiring natural and relevant backlinks.Manage digital PR campaigns, guest posts, partnerships, brand mentions.Monitor link profile, detect toxic links, and maintain good SEO reputation.6. Analysis & ReportingSet up dashboards (Looker Studio, GA4, Search Console, Ahrefs).Track key KPIs: organic traffic, impressions, clicks, conversions, SEO ROI.Present clear, actionable, and growth-oriented reports.
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Education
- CertificateHubspot Academy2025Lead Generation