Nouhaila E.

• - Category analysis by channel: through monitoring commercial levers (assortment, promotion, shelf space), using distributor panels

• - Recommendations by store chain: planograms, assortment recommendations, and merchandising

• - Reporting: for management, the sales forecasting department, and marketing

• - Key achievements: monthly performance dashboard by product category, collaboration on Inès de la Fressange collections, addition of new furniture for Monoprix

• - Results: 5% sales increase over 2 months after the repackaging of BodyTouch and Resist. Increased shelf visibility by +18% at Monoprix thanks to the addition of new furniture for the Relax&Go range

• - Skills acquired: project management, GMS vision, panel analysis, merchandising,

• - Questionnaires: preparation of questionnaires for ad hoc studies

• - Fieldwork and results: data monitoring and processing, writing summaries and reports

• - Key achievements: participation in international strategy in the luxury and beauty sectors, conducting multi-country studies between

USA, China, Europe

• - Performance: 10 ad hoc studies carried out in collaboration with American and Chinese teams, on leaders in the beauty sector such as Jil Sander, Philosophy, or Coty…

• - Skills acquired: quantitative analysis, reporting, rigor, synthesis skills,

• - Studies: launch, monitoring, and analysis of international projects

• - Performance analysis: dedicated products and markets with recommendations for strategic adjustments

• - Moët Hennessy: international monitoring management, charting validation, link testing, report verification

• - Key achievements: UK collaboration on Amazon Prime marketing campaigns, Kick off with project managers in India for the Speedy study, monitoring and analysis of luxury sector leaders such as LVMH or Kering

• - Performance: participation in over 10 ad hoc studies with complete reporting and insight-driven deliverables

• - Skills acquired: project management, international coordination, luxury market analysis,