Nora Kraus

Small and medium-sized enterprises are facing their biggest organizational challenge in decades: AI is changing which roles are needed—and which are no longer. Those who don't have answers now will lose momentum, trust, and employees.

I guide companies through precisely this transition—from the question "What will our organization look like tomorrow?" to building new roles and strategically filling critical positions, to respectfully supporting those whose jobs are eliminated. Org Design, Change Management, Hiring, and Outplacement from a single source—no interface problems, no loss of information between consultants.

What distinguishes me from a single freelancer: I work as a boutique. My operational team also supports companies in longer interim phases—HR as a Service, when internal capacities are lacking.

For technical implementation, AI implementation, and software integration, I collaborate with a dedicated network of experts, including AI consultants and software specialists.

The client gets one point of contact—and behind them, a well-coordinated team.

My roots are in the tech and digital sector. I know how quickly structures can change—and how much damage occurs when organizations go through this transformation without support.

In over 15 accompanied mandates, I have learned: The technical decision is rarely the problem. The human aspect almost always is.

On collaboration:

I work predominantly on a project basis. It begins with a structured initial consultation: Where does your organization stand, what is currently changing—and what is the biggest pain point? From this, we jointly develop the next step.