Nolwenn Thomazeau

Medoucine is a SaaS platform for booking appointments with certified alternative medicine practitioners.

At Medoucine, I am responsible for:

1. B2B Marketing:

✓ Strategy and creation of B2B content (videos, written, audio) and its distribution to prospects and clients across all our channels (emailing, social media, etc.)

✓ Identifying content that generates traffic and qualified leads and optimizing our acquisition funnel

✓ Managing a network through webinars, conferences, and a private Facebook group

2. Growth:

✓ Generating qualified leads and maximizing prospecting automation

✓ Enriching our databases and defining and implementing a "conquest" process with emailing, sales webinars, and proactive calls to assist sales teams

✓ Creation of dynamic landing pages, lead magnets (calculators, simulators, surveys, guides...)

✓ Implementation and management of the Hubspot CRM for Sales & Customer Service to automate our processes and save time for all teams.

✓ Optimizing lead qualification through various elements: CTAs, specific forms...

3. Developing new business:

✓ Design and creation of entrepreneurial training content

✓ Selling the training through various channels (emailing, social media, affiliate marketing...)

✓ Community management: webinars, follow-up emails, Facebook group, networking...

Cesam's mission: To help as many people as possible be at their best age through professional aesthetic and anti-aging treatments.

My role at Cesam:

✓ Implementing a content strategy to develop the Cesam Care natural anti-aging cosmeceutical range

✓ Management of influencer campaigns

Leçons de bien être (Wellness Lessons) was created to help you understand how your body works and how to maintain it for lasting health.

Through naturopathy advice, we aim to educate as many people as possible with verified, precise, complete, and up-to-date information, to help them reconnect with their health and regain effective vital power and strong energy.

✓ Business strategy, business model

✓ Website creation

✓ Sales funnel creation

✓ Facebook ads

✓ Lead magnet creation

✓ Email Marketing

✓ Automation & Process