Freelancer profile translated to English.
Back to original languageAbout Noémie
Hello everyone!
With a 360 communication profile, and strong from several years of experience in various missions and structures, I can support you on many projects, and offer you a solution adapted to your needs. Strategic planning, social media management, branding, communication strategy, copywriting, brand content strategy, CRM, project management assistance, analysis, automation… Or all of this at once!
In order to offer you a turnkey solution, I will be able to support you throughout the project, from preliminary studies to strategy, through operational implementation, up to analysis. You can also choose your needs à la carte.
Beyond purely professional skills, I make it a point of honor to develop my soft skills, and in particular my listening and understanding abilities, in order to offer the best possible experience.
Through my past experiences, I have had the opportunity to work with many trades, which I now know how to understand and to which I adapt easily: tech people, artistic directors, business developers, marketing managers…
Since 2023, I have also been teaching at ISCOM Lille, in branding and strategic planning.
Do not hesitate to contact me to learn more!
Looking forward to talking with you 😄
🎨 noemiebrunel.fr
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- ISCOM LilleInstructor branding and strategic planningEDUCATION AND E-LEARNINGApril 2023 - April 2023 (1 month)Lille, France
- Pumpkin AppBrand managerTECHSeptember 2019 - March 2023 (3 years and 7 months)Paris, FranceBranding:• Definition of branding and editorial charter• Creation, updating and monitoring of the brand's branding implementation (Brand book, brand platform, message mapping, automation)• Co-creation of CRM campaigns with the Marketing team (strategy, construction and writing) (average 20 million emails sent per year - between 800,000 and 1.5 million per month, average open rate: 30%)Strategic planning:• Creation of the copy strategy for marketing campaigns (approximately €300,000 per campaign)• Creation, planning, monitoring and analysis of the animation strategy• Synchronization between the company's business needs and the creative forces of the communication team (15 people)Social media management:• Social media management (total, +35,000 followers on Facebook, +22,000 on Instagram)• Content creation around employer branding
- Pumpkin AppSocial media managerTECHSeptember 2020 - September 2021 (1 year)Paris, France• Strategy, animation and growth of Pumpkin's social networks• Reporting and analysis• Co-creation of CRM campaigns with the Marketing team• Co-creation of the brand's Brand Book• Content creation around employer branding• Project management
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Education
- Brand ManagerISCOM Lille2019Master 1, spécialisation marketing publicité Master 2, spécialisation communication et création digitale Mémoire de fin d’études : «Prise de conscience, méfiance, social cooling : quelles réactions face au Big Data ?»
Certifications
- Strategic planningComundi2022
- Relational marketing, CRM, E-CRMCegos2023