Nirimahefa A.

Community Manager | Social Media Manager | Corporate Digital Communication

Experienced in institutional communication and corporate social media, I support companies in building a digital image aligned with their vision.

After my studies and internship at the Economic Development Board of Madagascar from 2021 to 2022, I worked for 1 year in a communication agency, then 3 years within the Sipromad Group, in the Institutional Communication & Public Relations department, where I contributed to the development and structuring of the Group's corporate digital strategy.

During these experiences, I:

– Led a personalized content strategy and institutional branding

– Improved editorial lines aligned with corporate issues

– Assisted in the coordination of corporate projects & events

- Analyzed campaign performance (Meta Business Suite, Meltwater) to optimize results

– Conducted strategic and reputational monitoring

- Collaborated with various teams (web, communication, management) to ensure brand image consistency

My ambition: to position companies as credible and influential references in their ecosystem.

My background has allowed me to work in various environments, from startups to large institutional structures, and to understand that digital communication is not limited to publishing content.

The real reason is to build an image, strengthen a reputation, and create influence.

Versatile, analytical, and strategy-oriented, I support companies wishing to structure and develop an impactful digital presence, and choose the social media platforms adapted to their positioning.