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Nina CastelNC

Nina Castel

SEO Web Writer | DIY/Decor, Garden & Coaching

€250/day
Paris 19e Arrondissement, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Nina

🎯 Web Writer & Production Manager – Between Image and Words


For over 15 years, I've navigated between audiovisual production and web writing. Today, I support companies and freelancers in creating clear, engaging, and web-optimized content.

✍️Blog Post Specialist**, I also write **product descriptions, newsletters, and SEO content**, adapting to each client's tone and needs. I enjoy working on technical subjects as much as on more accessible content, always with the goal of **transforming information into a impactful message.

🔧My Preferred Areas**: **DIY**, **Coaching**, and **Soft Skills Development**. I would also like to write more about **Lifestyleand **Well-being**, topics that concern a wider audience and allow reaching a more diverse readership.

🏢 **They Trusted Me**: I collaborated with **Bostik**, **Batiland**, and **Leroy Merlin**, making sometimes very technical subjects more accessible and engaging. I also co-authored several books with **Rustica Editions**, an experience that taught me to simplify complex topics while telling a story.

Why Work Together?
✔️ A Tailored Approach: I adapt to your tone, your audience, and your needs.
✔️ Dual Expertise: Production and writing, for a holistic content vision.
✔️ Meaningful Texts: Writing is fundamentally aboutcreating connection and triggering action.

Want impactful and engaging content? Let's discuss!
  • French

    Native or bilingual

  • German

    Conversational

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Cabinet H&D Conseil
    Web Writer
    HUMAN RESOURCES
    September 2022 - Today (3 years and 11 months)
    Paris, France
    • Development of editorial calendars: 1 LinkedIn post or article per week + 1 Instagram post per week - theme: coaching/training, headhunting/recruitment, RPO, Taibi Kahler and the 5 diversities, etc.]
    • Conducting and transcribing interviews with employees and clients. Highlighting expertise, experiences, and results from the firm's services.
    • Design and writing of press releases for the promotion of "Soirées Arty" initiated by the firm's co-founder.
    • Social media management [LinkedIn and Instagram], publication scheduling.
    Canva Personal Development Professional Coaching recruitment strategy Writing Skills
  • bricolo factory
    Web Writer
    E-COMMERCE
    September 2021 - Today (4 years and 11 months)
    Paris, France
    • Writing technical articles in the DIY sector: detailed content on specific equipment, target audience = professionals and amateurs [Batiland, RS PRO, etc.]

    • Translation of international campaigns into English [Bostik - Be a #repairhero]
    • Transcription and writing of technical tutorials from videos [Loctite - choosing the right glue based on material and use]
    • Creation of "lifestyle/interior design ideas" content to promote products distributed by clients [Batiland / Grohe]
    • Production of informative content on industrial issues: protection of industrial sites, PPE, maintenance of production lines, etc.
    Web Writing SEO Writing French English Translation synthesis skills DIY
  • 109 productions
    Account Manager
    SOCIAL NETWORKS
    June 2020 - September 2021 (1 year and 3 months)
    Montreuil, France
    • Writing: articles for the blog www.carolinemunoz.fr, monthly newsletter, people interviews, and social media management.
    • Audiovisual production: filming logistics, creation of video content for Caroline Munoz's YouTube channel.
    • Prospecting: seeking partnerships on gardening and eco-responsibility themes.
    • Qualifying prospects into clients: CAMIF, Ever Green Garden, Crozatier (UCEM).
    Web Writing Video Production Social Media Project Management Eco-responsible

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Education

  • Master in Audiovisual and Multimedia Production
    ISCPA Paris
    2006
    Apprentissage de tous les aspects d'une production audiovisuelle et multimédia ; de la prise de brief à la remise du PAD.
  • BTS in Business Communication
    Lycée Carcado Saisseval
    2004
    Apprentissage de tous les aspects d'une mission de communication d'entreprise ; de la prise de brief à la remise du PAD ou à l'événement.

Certifications

Skill set

Categories