Nina Bednarz

Marketing & Target Group Expert | Digital Sales & Content Specialist

For over 10 years, I have been supporting companies, self-employed individuals, and startups in understanding their target groups, building digital sales processes, and implementing them successfully. In 2014, I founded my first online company, "Der Hundegefährte," and have since served over 26,000 customers. In doing so, I have built the entire spectrum of digital communication and marketing – from websites and e-commerce shops to CRM systems and customer/nurturing journeys.

I have an extraordinary understanding of target groups, master digital sales psychology, and possess all relevant technical skills: HTML, CSS, graphic and video software, social media platforms, content creation (text, image, video), and interfaces between marketing, sales, and customer communication. I analyze processes, identify problems immediately, and develop efficient automation solutions.

Furthermore, I train teams and customers in overarching topics such as marketing psychology, target group analysis, content strategy, and customer journey. Whether B2C or B2B – I consistently think from the customer's perspective, optimize marketing measures and offers for the respective target group, and provide practical tips for establishing long-term customer loyalty.

My working style is clear, factual, and solution-oriented – at the same time, I place great value on uncomplicated interpersonal communication when dealing with clients and teams. I combine strategic thinking with operational implementation and support projects from conception through to execution and success measurement.

With me, you gain an experienced expert who delivers digital marketing strategies, content creation, technical implementation, and target group understanding from a single source – practical, efficient, and measurable. I'm also funny, by the way. I look forward to your inquiry.