Freelancer profile translated to English.

Description

Expert in 360° digital strategies with a specialization in programmatic advertising and social networks, I offer support to define and activate the most relevant acquisition and branding levers according to your needs.

In the digital field since 2013, I have acquired transversal skills: consulting, programmatic, social networks, data, management...

In my last 4 years as a consulting director, my mission was to ensure the strategic support and satisfaction of a client portfolio by managing a team of 3 consultants.

> Ensure the proper implementation of the digital strategy: acquisition and branding through various levers (direct purchase, programmatic, social)

> Client support: relationship management, consulting, development and presentation of media recommendations

> Ensure coordination: of online and offline campaigns, of different teams (media, technical, and creative)

> Creation and presentation of reports to various stakeholders

> Management and training of 3 consultants & interns

Specifically, I could assist you with: increasing your sales, increasing your website traffic, boosting your app downloads, improving your brand awareness, your brand perception...

I would be delighted to offer my expertise to support you with your various needs: consulting, purchasing...

Looking forward to discussing with you!

Languages

French
Native or bilingual
Spanish
Conversational
English
Fluent
Portuguese
Conversational

Workplace preferences

Remote only

Primarily works remotely

AGENCE 79
Consulting Director
CONSULTING AND AUDITS
January 2017 - March 2021 (4 years and 2 months)
Neuilly sur seine
Ensure the satisfaction and strategic support of a client portfolio: PMU & Tinder (IT & FR) by managing a team of 3 consultants.

> Ensure the proper implementation of the digital strategy: acquisition and branding (through various levers: direct purchase, programmatic, social)
> Client support: relationship management, consulting, development and presentation of media recommendations
> Ensure coordination: of digital and offline campaigns, of different teams (media, technical, and creative)
> Creation and presentation of reports to various stakeholders
> Management of a team of 3 consultants
Programmatic Social Media DV360 Xandr Hawk Adobe TAM Facebook Instagram Twitter TikTok Snapchat Eulerian Mazeberry Appsflyer DAR Datorama
AGENCE 79
Account Manager
CONSULTING AND AUDITS
September 2015 - December 2016 (1 year and 4 months)
Région de Boulogne-Billancourt, France
Responsible for the digital operational management of PMU for branding & performance levers:
> Management of direct campaigns: development of media plans, selection and negotiation with partners, tracking management
> Management of programmatic campaigns: Implementation of programmatic strategies (selection and negotiation with partners, choice of purchase method, data...); setup of campaigns on different DSPs with third-party tools; tracking management
> Management: campaign monitoring, research and implementation of optimizations
> Management and training of interns
TF1 Publicité
Mobile, Tablet, Programmatic Advertising Manager
September 2014 - August 2015 (11 months)
Région de Boulogne-Billancourt , France
Implementation of action plans to develop our offers (internal/external) Receipt of briefs, drafting and sending commercial proposals Making appointments and presenting our offers to clients and prospects Campaign monitoring/optimizations Sending reports