About Niko
German
Native or bilingual
English
Conversational
Experience
- Schuback GmbHExternal FreelancerE-COMMERCEJuly 2022 - Today (4 years and 1 month)Continuous development and conversion optimization of the online shop Schuback.In recent years, I have implemented a double-digit number of A/B tests – with clearly measurable results and significant increases.
- Niko SpiesBusiness OwnerDIGITAL AND ITJune 2021 - Today (5 years and 2 months)Heilbronn, GermanyMany online retailers face the challenge: high visitor numbers, but the revenue lags behind. Abandoned carts, lack of sales psychology, and the difficulty of standing out in a competitive environment.Important questions, such as increasing the average order value or reducing shopping cart abandonment, repeatedly pose challenges.Among others, successful companies like Parfumerie Schuback, Nailscamp, PETROMAX, and many more trust me with these challenges.
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Education
- Conversion Optimization ExpertCXL2021- Google Analytics 4 - Landing Page Optimization - Heuristische Framework-Analyse - User Research - Customer Data & Insights - Research & Experimentation - A/B-Testing & Statistik - Test-Strategien - Konsumenten- & Verhaltenspsychologie - Verkaufs- und Produktpsychologie
Certifications
- Certified Conversion ManagerkonversionsKRAFT2022
- Training in Online Sales PsychologyIFV2021