Freelancer profile translated to English.

Description

-- Product Manager / Product and Marketing Manager --

👉Product vision at the service of impact 👈

With over 10 years of experience in designing product strategies and user experiences, I put my energy into projects with a positive environmental or social impact.

Entrepreneur (2 startups created), I am a fan of lean methodologies and simple, frugal, and effective solutions.

... let's chat over a ☕️.

My support:

-> Collaborate in defining a business strategy

. Definition of the purpose, objectives, and key indicators

. Development of the product strategy and deployment

→ Create a new user-oriented service / product

. Definition of the need: user interviews; design thinking workshop; wireframe; user journey and prototype

. Product design: writing specifications; managing teams (up to 20 people) of planning and budget

. Product management: product vision, performance analysis, user tests, definition of optimizations and backlog prioritization

→ Build a customer-oriented digital strategy

. Monitoring / market analysis

. Competitive benchmarking / audit

. Recommendation & Strategic Planning

→ Support an acquisition or loyalty strategy

. Definition and implementation of a marketing strategy (SEO, Email, Social Media / SMO, Partnerships, SEM)

My experience:

→ 8 years as a freelancer: supporting exciting projects (Bêta-Gouv, Cdiscount, Groupe La Poste, Groupe Soufflet, MyEvent, WizWay...)

→ 5 years as a digital entrepreneur: creation of we-Paris and SIMPKI (elected "traveler service 2015")

→ 7 years as a digital consultant in an agency

My strengths:

→ design "Challenger" strategies, creative, impactful, and frugal

→ create successful user experiences (customer, internal, supplier)

→ support innovation processes for startups and large accounts

Languages

English
Fluent
French
Native or bilingual

Workplace preferences

Can work on-site

Bordeaux (up to 50km), Paris (up to 10km)

Beta Gouv - DINUM
Product Coach - State Startup - Mon Diag'Mob
PUBLIC SECTOR
July 2025 - Today (11 months)
Project: Product coach of a state startup in the investigation phase

Mission:
-> Support for an intrapreneur on agile investigation methods
-> Methodology and implementation of User Research
-> Methodology and implementation of the validation of hypotheses of the causes of a problem and solution hypotheses
-> Methodology and implementation of an MVP
Lean startup Agile method
Beta Gouv - DINUM
Product Manager - State Startup - covoiturage.beta.gouv
PUBLIC SECTOR
September 2021 - Today (4 years and 9 months)
Project: Product manager of the state startup covoiturage.beta.gouv whose mission is to support the ecosystem (communities, employers, and short-distance carpooling operator) to reduce solo driving on daily journeys

Products: APIs for collecting/normalizing/qualifying and certifying journey data transmitted by partner carpooling platforms and user interfaces for consuming the data: a national carpooling observatory, a partner area...

-> Participation in the startup's strategy: redefining the purpose, objectives, and key indicators and developing the product vision and its roadmap.
-> user research and consolidation of a knowledge base
-> monitoring the evolution and run of the various services: team ritual, backlog prioritization, writing specifications and user stories.
Product strategy Product development Start-up development User research Impact measurement
Cdiscount
Product Manager
E-COMMERCE
October 2020 - June 2021 (8 months)
🔹Project: Creation of a new gaming platform concept dedicated to video game enthusiasts.

→ discovery phase: user research and market analysis
→ product definition phase: product vision, user journeys, specifications, and partner selection
→ design phase: UX, project management, GDPR, security-compliance, testing
→ beta and run phase: analytics, team structuring, and animation
Product management User Research Positioning strategy User Testing Market research User Experience Design Project management Agile method

Check out Nicolas's experience

Emmeline

Nest Communication

Reviewed on 3/10/2022

Successful first experience with Nicolas during the definition of needs and methodology for the development of a web application. Nicolas is attentive, responsive, and gives good advice!