Freelancer profile translated to English.

Description

Technical & Strategic Expertise for Your Digital Projects

With over 15 years of experience in web development and digital project management, I support you in the design, development, and optimization of your digital platforms.

My Approach:Combining technical excellence with strategic vision to create high-performing digital solutions that precisely meet your business objectives.

My Areas of Expertise:

E-commerce Development

Creation and optimization of B2B/B2C platforms (Prestashop, Sylius, custom solutions)
Integration of payment systems and logistics management
Optimization for conversion and user experience

Loyalty & CRM Solutions

Development of loyalty platforms for major brands (Symfony)
Design of customized and scalable CRM systems
Implementation of automated and personalized customer journeys

Contests & Marketing Campaigns

Creation of instant win and prize draw mechanisms
Development of engaging gamification mechanics
Complete management of campaigns (development, animation, logistics)

Innovative Solutions & AI

Integration of artificial intelligence solutions (Python)
Design of interactive HTML5 applications
Implementation of LLM servers

Digital Strategy & Acquisition

Setup and management of Google Ads campaigns
Deployment of email marketing strategies (Brevo, Mailjet)
Performance analysis and conversion optimization

My Added Value:

✓ 360° Vision: Technical mastery combined with a deep understanding of business and marketing challenges

✓ Efficiency & Pragmatism: Robust, scalable solutions delivered on time

✓ Transparent Communication: Regular updates and constant adaptation to your needs

✓ Leadership: Experience in managing multidisciplinary teams (developers, designers)

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Tartine de code
Lead Developer
DIGITAL AND IT
July 2025 - Today (11 months)
Paris, France
After 19 years of designing and managing digital projects for demanding brands, I created Tartine de Code, an independent structure dedicated to creating high-performing, custom, and flavorful web platforms.

I combine technical expertise (PHP, Symfony, Prestashop, APIs, complex integrations) with strategic vision to transform my clients' ideas into sustainable, efficient, and profitable solutions.

Services Offered

Web & Digital Development: Corporate showcase websites, e-commerce, business applications, brand platforms

Digital Strategy & Marketing: Business roadmap, automation, loyalty programs, multi-channel campaigns

Artificial Intelligence & Innovation: Chatbots, automated content generation, AI integrations

Some Recent Successes

Complete redesign of a B2B website for ADVICE Solutions: modernization of image and showcasing expertise

Development of a WordPress AI plugin for automated content generation (OpenAI & Claude AI)

Technical coordination of CRM projects with several hundred thousand active users

What I Bring

A pragmatic and human approach to digital: understanding business challenges, designing robust architectures, delivering products that create real value.

My motto: well-made "tartines" of code, with the taste of success.
Symfony Digital Transformation AI Automation Digital Project Management E-commerce
POCMAKER
Lead Developer
DIGITAL AND IT
March 2023 - July 2025 (2 years and 4 months)
Gif-sur-Yvette, France
Development:
Development of B2B & B2C e-commerce platforms (Prestashop, Sylius, proprietary code)
Development of loyalty platforms for major brands (Symfony)
Development of contests (instant win, prize draw...)
Development of CRM platforms (Symfony)
Implementation of AI solutions (Python)
Project Management:

Coordinate development and production activities
Plan and organize different project phases
Communicate effectively with clients
Setup & management of marketing campaigns (Brevo, Mailjet)
Setup & management of Google Ads campaigns
Symfony External API Integration LLM Backend Service Development PHP
Refine Agency
Project Director
DIGITAL AND IT
March 2018 - March 2023 (5 years)
Villebon-sur-Yvette, France
Project Management:
Supervision of a team of 5 developers, 1 UX designer, 1 web designer
Coordinate development and production activities
Setup & management of Google Ads campaigns
Setup & management of marketing campaigns (Brevo, Mailjet)
Client relations
Plan and organize different project phases
Strategic recommendation for managing a CRM platform in the food industry
Implementation of contests (Development, Animation, Prize Management, Logistics)
Agile Project Management Symfony Performance Optimization Agile Team Coaching

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Nicolas Simier

Web Developer

About Nicolas

Technical & Strategic Expertise for Your Digital Projects

Experience

Services Offered

Some Recent Successes

What I Bring

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