Freelancer profile translated to English.
Back to original languageAbout Nicolas
Expert PrestaShop, I support you in PrestaShop migration, SEO optimization of your PrestaShop store, PrestaShop maintenance, PrestaShop redesign, and the development of your e-commerce business. Whether you are using PrestaShop 1.6, PrestaShop 1.7, PrestaShop 8 or preparing your migration to PrestaShop 9, I intervene on all technical and SEO aspects of your store.
Need a PrestaShop expert or a PrestaShop freelancer? I optimize the performance, speed, Core Web Vitals, natural referencing, product sheets, categories, checkout process, modules, and security of your PrestaShop site. I also handle the creation of PrestaShop stores, PrestaShop store redesign, PrestaShop maintenance, bug fixing, PrestaShop 8 updates, and support during PrestaShop migration.
As a PrestaShop SEO consultant, I intervene on PrestaShop SEO audits, link building, category optimization, product sheets, and internal linking to sustainably improve the visibility of your PrestaShop store on Google.
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Entreprise Chaussures BailleulPrestaShop 8 DevelopmentRETAIL (SMALL BUSINESS)July 2026 - Today (1 month)Bailleul, FrancePrestaShop 1.6 E-commerce Slow site, traffic but few sales, no conversions. PrestaShop with security vulnerabilities.First, I notify the client that they need to upgrade to a recent version of PrestaShop as quickly as possible.So, PrestaShop version 8 requires a complete overhaul due to changes in the code structure! We take the opportunity to audit time-consuming tasks for this shoe store.Therefore, automation of inventory management between the store and the PrestaShop site. Installation of a USB scanner to automatically enter shoe boxes on the site and update inventory.Automation of accounting on PrestaShop via accounting API.Then, extensive preparation before migration and redesign of PrestaShop. Inventory of products and URLs.2 critical factors: customer data migration and SEO migration.As I mentioned, it's a new structure, so URLs need careful attention.Check between the site and Google Search Console.Then, it's standard procedure to ensure the store functions completely with advanced features.PrestaShop is a rather heavy CMS, so performance is crucial. Our client had a Google Core Web Vitals score of 14/100 and it took over 10 seconds to load their site!Catastrophic. The migration allowed us to achieve a score of 80/100 and an lightning-fast load time of less than 2.5 seconds.Which is still rare for PrestaShop.PrestaShop SEO Optimization - Optimization of titles and meta descriptions. Because the client gets 500,000 impressions on Google but only a 1% CTR, resulting in 5500 clicks – too few for an e-commerce store, especially considering the shoe sector has a 1.5% to 2.5% conversion rate.So, significant work on the checkout process in PrestaShop.PrestaShop maintenance contract and support, as well as managing newsletters twice a month to launch targeted campaigns and generate sales.SLA 1h
- GlobalWithdrawal Button Compliance - PrestaShopAGRICULTUREJune 2026 - June 2026Lille, FranceCompliance of a PrestaShop store with the legal requirement for a withdrawal button (in effect since June 19, 2026). Installation and configuration of the system allowing the customer to exercise their right of withdrawal directly from the checkout process, integration compliant with the purchase journey, and functional testing.Tags: PrestaShop · E-commerce · Legal Compliance · WooCommerce · E-commerce Development
- Xternalis
On Malt
WordPress Troubleshooting, Technical Audit & SEO SupportDIGITAL AND ITMarch 2026 - March 2026Lille, FranceIntervention for Xternalis, whose WordPress site had an SSL certificate problem blocking secure access. After taking charge, diagnosing, and correcting the SSL in under 15 minutes, immediately restoring secure access to the site.Beyond troubleshooting, supporting the director with a training session on natural referencing (SEO) and AI referencing (GEO), to help them understand the current challenges of visibility on Google and AI response engines.Carried out a technical audit of the site, highlighting several areas for improvement: loading time (slow WordPress site), potential security vulnerabilities, and an outdated PHP version.Following this audit, a complete site redesign is initiated to improve performance, security, and natural referencing.Areas of intervention: WordPress troubleshooting, SSL and security problem resolution, SEO optimization, technical and performance audit.Skills/tags: WordPress · WordPress Maintenance · SSL · IT Security · Technical Audit · SEO Audit · SEO · Natural Referencing · GEO · Web Performance · PHP · IT Support
Reviews
Recommendations
NP
+2
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Education
- WordPress & Prestashop Web Developer (Site Creation and E-commerce)Openclassrooms2014Formation orientée développement web et création de sites internet avec les CMS WordPress et PrestaShop. Compétences acquises : création de site web professionnel, développement WordPress, création de site e-commerce avec WooCommerce et PrestaShop, intégration HTML/CSS, optimisation SEO, gestion de contenu CMS, personnalisation de thèmes et plugins, optimisation des performances et maintenance de sites web. Maîtrise des outils et technologies utilisés pour la création de sites vitrines, landing pages et boutiques en ligne : WordPress CMS, WooCommerce, PrestaShop CMS, SEO technique, optimisation du référencement naturel, responsive design, UX/UI et performance web. Cette formation m’a permis de développer des compétences complètes pour accompagner les entreprises, indépendants et e-commerçants dans la création de sites web performants, optimisés pour le référencement Google et adaptés aux besoins business.
- AI & Automation Developer with Cursor (AI Assisted Development)Self-training / Continuing Education2025Formation orientée développement assisté par intelligence artificielle avec l’éditeur Cursor AI et les outils modernes de développement. Compétences acquises : développement assisté par IA, génération de code avec intelligence artificielle, automatisation de tâches, création d’outils SaaS, développement d'applications web, optimisation du workflow développeur et productivité avec l’IA. Utilisation des technologies modernes pour accélérer le développement : Cursor AI, génération de code avec modèles de langage, intégration API, automatisation de processus, scripting et prototypage rapide d’applications. Cette formation permet de concevoir plus rapidement des solutions web, outils internes, automatisations et produits digitaux grâce à l’intelligence artificielle et aux nouvelles pratiques de développement augmentées par l’IA.
Certifications
- Google SEOGoogle2025
- SEO Expert & Content StrategyHubSpot Academy2024