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Nicolas MichonNM

Nicolas Michon

Expert Meta Ads, Google Ads & Creative Strategist

€300/day
Avignon, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Nicolas

🎓 Certified Media Buying Elite // Meta Ads // Creative Strategist
🚀 Meta Ads & Google Ads Acquisition Specialist
💼 Experience in lead gen, VSL & sales funnel campaign management
📈 Over €200k in Ad Spend
⚡️ Performance, tracking & profitability-oriented approach

Why work with me?

I assist companies, info-preneurs, and digital businesses in managing and optimizing their Meta Ads & Google Ads campaigns with an acquisition, conversion, and profitability-focused approach.

My goal is not just to launch campaigns, but to analyze the entire acquisition chain to identify real performance leaks:
- Tracking,
- Creatives,
- Funnels,
- Landing pages,
- Marketing coherence,
- Lead quality.

My skills:

🚀 Meta Ads & Google Ads Campaign Management
📈 Lead Generation & Customer Acquisition
🛠 Advertising Account Audits
📊 Performance Analysis & KPI Optimization
🔥 Acquisition Campaign Scaling
🎯 Funnel Structuring & Ad/Landing Page Coherence
📖 Strategic Acquisition & Digital Marketing Consulting

🙋🏻‍♂️ My References:

Supported several accounts in:
  • Lead generation (E-commerce info-preneurs, closing, Yoga, fluent in English)
  • Evergreen VSL (Real Estate & Closing info-preneurs: €150k Ad Spend)
  • Webinars/Challenges (Real Estate & Yoga info-preneurs: €50k Ad Spend)
  • Sales funnels,
  • Local and national campaigns (Renovation/Solar panels: 10 appointments per week)

My process:

1️⃣ Campaign and tracking audit
2️⃣ Performance and friction point analysis
3️⃣ Campaign and creative optimization
4️⃣ Scaling structure and KPI monitoring

📧 Available and responsive on WhatsApp, Slack, and email.

I usually respond in less than 1 hour, shall we discuss it?
  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • LEADFORM
    Media Buying Expert // Acquisition Agency Collaboration
    EDUCATION AND E-LEARNING
    April 2026 - Today (4 months)
    Paris, France
    Media Buyer Mission // Acquisition Agency Collaboration

    Participated in the management and optimization of several Meta Ads accounts for info-preneurs, evergreen VSLs, and sales funnels.

    Missions performed:

    🚀 Management and monitoring of multiple Meta Ads accounts
    📊 Daily KPI analysis (CPL, CTR, CPM, ROAS, lead quality)
    🎯 Optimization of evergreen VSL campaigns and lead generation campaigns
    🔥 Participation in managing a challenge with over €40K in advertising budget
    📈 Progressive scaling of performing campaigns
    🛠 Structuring and optimization of CBO / ABO campaigns
    🎬 Management and integration of new ad creatives
    📋 Daily reporting and strategic recommendations
    ⚙️ Tracking verification, funnel coherence, and user journey analysis
    📍 Analysis of audiences, placements, and creative performance

    Worked in a performance-oriented environment with daily decision-making based on data, business results, and continuous campaign optimization.
    Facebook Ads Traffic Acquisition Traffic Management Google Ads Meta Ads Expert
  • IFADE
    Meta Ads Expert for UMBD
    REAL ESTATE
    March 2026 - May 2026 (3 months)
    Media Buyer Mission // UMDB (Union des Marchands de Biens)

    Participated in the management and optimization of Meta Ads campaigns in the real estate investment and qualified lead generation sector.

    Missions performed:

    🚀 Meta Ads campaign management and optimization
    📊 Daily performance analysis (CPL, CTR, CPM, conversion rate)
    🛠 Structuring and optimization of CBO / ABO campaigns
    🎯 Management of audiences and marketing angles
    📈 Progressive scaling of performing campaigns
    🔥 Monitoring and analysis of ad creatives
    📋 Daily reporting via Google Sheets & Slack
    ⚙️ Tracking verification, Meta forms, and funnel coherence
    📅 Setup and monitoring of appointment booking funnels (Calendly)
    📍 Management of local and national campaigns according to business objectives

    Performance-oriented work environment with daily data analysis, continuous optimization, and collaboration with acquisition, sales, and creative teams.
    Facebook Ads Marketing Strategy Creative Strategy Copywriting Management Skills

Recommendations

Benjamin MarieBM
Sandra A.SA
Jonathan MoletJM
+3
Benjamin Marie and 5 other people have recommended Nicolas

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