Freelancer profile translated to English.
Back to original languageAbout Nicolas
Consultant in webmarketing project management and audience acquisition, I support BtoB companies in developing an Inbound Marketing strategy. As a digital communication specialist, I lead workshops to enable professionals to understand the digital world around them.
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Paris (up to 50km), Paris (up to 30km)
Experience
- Université de LorraineGuest Lecturer in E-reputation and Digital CommunicationEDUCATION AND E-LEARNINGOctober 2018 - Today (7 years and 7 months)Nancy, FranceTheoretical and practical course on E-Reputation and digital communication for Master 2 students in strategic communication and public relations at the Centre Européen Universitaire de Nancy
- NeoptimalAudience Acquisition and Data Processing ManagerCONSULTING AND AUDITSSeptember 2017 - September 2018 (1 year and 1 month)Paris, FranceWEBMARKETING STRATEGY- Inbound marketing- Social Media Management- Marketing automation- SEO / SEA- Social sellingDATA PROCESSING AND ANALYSIS- Performance metrics analysis- Creation of advanced reports for data analysis- GDPR compliance- Presentation of data analyses- Commercial and marketing data segmentation- Audience segmentation on a website and database- Analysis of commercial and marketing campaign performance- Creation of tools for the sales departmentEDITORIAL CONTENT CREATION- Web copywriting of content- Creation of newsletters and emails- Blogging and social media publicationsWEB DEVELOPMENT AND INTEGRATION- CMS Front/Back Office (Wordpress, Hubspot, Plezi)- Creation of forms, landing pages, workflows, newsletters- Knowledge of HTML / CSSGraphic creation- Mastery of tools: Indesign, Illustrator, PhotoshopOPERATIONAL EXECUTION- Social media management (company & influencer)- Management of digital advertising(LinkedIn display, Facebook and Twitter ads / Adwords)- Mastery of the Office suite (Word, Excel, Powerpoint, OneNote)- Mastery of office tools and online storage systems- Management of teams and service providers
- NeoptimalCopywriterCONSULTING AND AUDITSMarch 2017 - September 2017 (6 months)Paris, FranceCopywriter:- Writing blog articles- Creating high-impact communications- Email managementCommunity Manager:- Community management (Facebook, Instagram, Twitter, LinkedIn, Xing)
Reviews
Anthony
APP AND GO
Reviewed on 11/6/2018
Nicolas responded to our request very quickly and was very serious. I recommend him!
Recommendations
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Education
- Master - Strategic Communication and Public Relations in EuropeCentre Européen Universitaire2017