You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Nicolas GiraudNG

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Nicolas

Experienced marketer (over ten years) between brand, go-to-market, and trade marketing with a strong field culture.
I support small businesses and startups in the Rhône-Alpes region who want to clarify their image, better tell their story, and attract more clients. My role: to map out your brand (who you are, for whom, and why you are chosen), then transform it into concrete actions: messages, content, materials, partner network, local and online presence. I work in a simple and effective way: we talk, I propose a clear direction, then I help you implement it - with collaborative tools and a real "field" logic.
  • French

    Native or bilingual

  • English

    Native or bilingual

  • German

    Basic

Can work on-site
Annecy (up to 50km)

Experience

  • PEBBLE - smash burger
    Restaurant Manager
    RESTAURANTS AND FOOD SERVICE
    October 2024 - October 2025 (1 year)
    Annecy, France
    Entrepreneurial project: launch of a new fast-food concept. Recruitment/management of 10 employees, operational setup. Local brand development: social media, advertising, SEO. Implementation of an acquisition/loyalty ecosystem: remote ordering, loyalty program, customer journey optimization. Optimization of internal processes to improve experience and performance.
  • SALOMON
    Key Account Marketing Manager
    SPORTS
    November 2021 - September 2024 (2 years and 10 months)
    Annecy, France
    Marketing management for key accounts (Intersport, Decathlon, Sport 2000): activation strategy, international coordination (12 countries), operational execution. Creation of exclusive activations and deployment of omnichannel campaigns across all sports categories (Run, Outdoor, Winter Sports). Management of a €1M European budget + monitoring of local plans (content, assets, calendar, reporting). Performance management: reporting, analysis of insights, and optimization recommendations (sell-out, traffic, conversion, ROI, execution).
  • SALOMON
    Brand Marketing Specialist Alpine Skiing
    SPORTS
    November 2015 - November 2021 (6 years)
    Annecy, France
    Development and management of the Alpine Skiing marketing strategy: close collaboration with product managers. Definition of the seasonal plan (actions, budget, KPIs). Go-To-Market referent: activation, training, communication tools for markets (kits, sales arguments, materials). Organization of trade & media launches and creation of materials → 4 international launches, 5,000 retailers; creation of assets, organization of showrooms, and analysis of post-event impact.

Recommendations

Be the first to recommend Nicolas

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Specialized Master in Sports Management (MOS)
    AUDENCIA Management School
    2015
    Master spécialisé en Management des Organisations de Sport (MOS)
  • Master in Management
    ESDES Lyon Management School
    2014
    Master en Management

Skill set

Categories