Freelancer profile translated to English.
Back to original languageAbout Nicolas
🚀 Grow your turnover through your distribution 🚀
I help companies integrate/develop their distribution in Mass Retail, e-commerce, and DIY stores.
You have the right product(s) but:
🛑 You don't know how to prepare to meet with retailers (legal documents, pricing, logistics, working methods...)
🛑 You can't get a meeting
🛑 You've already had unsuccessful discussions
🏆 I help you achieve your distribution goals
How:
🎯 Hourly Coaching: to define your strategy (and do it yourself)
🎯 Monthly Package: I prospect for you, handle commercial follow-up
🎯 Project Support: I help you develop your product, your packaging, your strategy so you are ready and confident before meeting distributors
My expertise:
Mass retail expert thanks to my dual experience:
- Purchasing (Stokomani / Monoprix / Showroomprivé.com)
- Supplier (Café Royal / Red Bull).
⚡️ Training for you and/or your teams on daily interactions/tasks in Mass Retail
⚡️ Product Marketing
⚡️ Category Management
⚡️ Sales Pitch
⚡️ Sales Team Management (KAM, Sales Force, Customer Service...)
⚡️ Commercial Strategy (products, pricing, distribution, merchandising...)
⚡️ Negotiations
French
Native or bilingual
English
Fluent
Can work on-site
Bordeaux (up to 50km), Nantes (up to 100km), Paris (up to 10km)
Experience
- MaiaSales DirectorRETAIL (LARGE RETAILERS)March 2023 - Today (3 years and 3 months)Deployment of the brand in Mass Retail.2023: 0 points of saleEnd of 2024:- National Agreement Monoprix- National Agreement Naturalia- National Agreement Auchan- National Agreement Cora- National Agreement Match- Regional agreements with independent retailers
- King JuiceSales Director Western EuropeRETAIL (LARGE RETAILERS)January 2025 - August 2025 (7 months)Calypso Lemonades BrandImplementation of a European distribution strategy (Mass Retail/Wholesale/Horeca) for the following countries:- France- Belgium- Netherlands- Spain- Portugal
- KOKIRIKISales DirectorRETAIL (LARGE RETAILERS)May 2021 - August 2025 (4 years and 3 months)Pontchâteau, FranceDefinition of the commercial strategy (Products, pricing, listing)Development of P&LsCreation of packaging with an agencyProspecting purchasing centersPreparation and execution of meetings for the companyPrice negotiation for the companyStart of mission: 0 listings2023:National listing at CarrefourNational listing at PromocashNational listing at MonoprixNational listing at CasinoNational listing at IntermarchéNational listing at Auchan
Reviews
Sacha
Petty Well
Reviewed on 7/31/2023
Very good experience with Nicolas, I highly recommend his expertise!
M
Marie
Maia
Reviewed on 6/21/2023
Excellent asset to have on your team for any commercial strategy and implementation of distribution in mass retail. I highly recommend him!
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Education
- Bachelor Hons International BusinessNorthumbria Business School2009Newcastle-Upon-Tyne Spécialisation Commerce International
- Bachelor InternationalGroupe Sup de Co La Rochelle2010Master I 2 années d'expatriation Spécialisation Marketing