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Nicolas BeladenNB

Nicolas Beladen

Senior Product Manager

€700/day
12 projects
Paris, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Nicolas

Hello, my name is Nicolas!

Full Stack Product Leader with 20 years of experience, I offer my services in creating SaaS products for businesses or the general public with a results-oriented focus.

I have several years of experience in the marketing, advertising, media, sports, automotive, and real estate sectors.

I have successfully evolved in various environments: startups, agencies, SMEs, and large international groups at different stages: early stage, scale, ...


Recently, I have particularly delved into the following issues:
- Scaling onboarding
- Order taking optimization
- Workflow-based tracking
- Implementation of an AI conversational agent
- Creation of partner APIs
- Selection and integration of analytics and marketing automation tools

I look forward to meeting you to discuss your projects.
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Paris (up to 50km), Paris (up to 20km)

Experience

  • Kazaar
    Chief Product Officer
    RETAIL (SMALL BUSINESS)
    December 2023 - November 2025 (1 year and 11 months)
    Saint-Ouen, France
    Kazaar is a startup incubated by the Altavia Group, a leading independent player in Marketing services for Retail. Kazaar is reinventing Offline Marketing with a unified platform from brief to delivery.

    🚀 Launch of the 1st version of the product in France and internationally.

    Responsibilities:
    - Market research, analysis of issues and opportunities with market players
    - Redefinition of the product vision in collaboration with the CEO and CTO
    - Implementation of the product organization and processes with the CTO
    - Creation of a quarterly roadmap with short/medium-term vision
    - Recruitment of the product team
  • DeepReach
    Head of Product
    PRESS AND MEDIA
    November 2021 - November 2023 (2 years)
    Paris, France
    DeepReach is the local AdTech that allows advertisers, agencies, and ad networks to automate cross-channel advertising campaigns with remarkable performance.

    🚀 Launch of 2 new products for ad networks and retailers, contributing several million euros in business volume.

    Responsibilities:
    - Product Manager for the team in charge of onboarding and orders
    - Lead on the implementation of the marketing automation & product analytics stack
    - Professionalization of Product Management practices (roadmap, discovery, user research, ...)
    - Mentoring of Product Managers
    Product Roadmap SAAS Product Strategy Product Discovery Product Delivery
  • GetGround
    First Product Manager
    REAL ESTATE
    December 2020 - October 2021 (10 months)
    Paris, France
    GetGround is a startup that supports large companies in new ways of collaborating and consuming tertiary real estate to reinvent the Workplace Experience.

    🧢 Product Manager of a Feature Team

    🚀 Clarification of the Product vision, transition from a project approach to Product Management, improvement of the in-Product experience.

    Responsibilities:
    - Redefinition of the product vision and strategy with the founders
    - Implementation of a methodology for Discovery and Delivery
    - Definition of the product roadmap
    - Product lifecycle management (Discovery, Delivery, Run)
    - Evangelization of the Product culture internally and with our clients
    Product Management Product Roadmap Product Discovery Product Roadmap

Reviews

5.0

Out of 1 rating

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Reviewed on 6/27/2017

We decided to trust Nicolas to successfully carry out a mobile application development project for our trade show visitors and for an overhaul of our lifestyle website Trendy. His rigor, his ease of communication with all stakeholders, his expertise in SCRUM and project management were undeniable assets that allowed him to achieve the objectives we had set for him.

Recommendations

Olivier HoareauOH
FU
Olivier Hoareau and 1 other person have recommended Nicolas

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Education

  • Expert in Media Engineering (BAC+5), Web Technologies, Project Management, Communication and Multimedia Creation
    Ingémédia
    2007
  • Expert in Accessibility Evaluation
    BrailleNet / AccessiWeb
    2009

Certifications

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