Freelancer profile translated to English.

Description

Successful marketing is measurable.The right decisions in online marketing are based on sound data. This is how your business is ideally aligned online with your target audience.

I am a Director in Performance Marketing for B2B and B2C.

MyCore Expertiselies in

Development of online campaigns with a focus on performance
Search engine marketing with Google and Microsoft Ads
Data analysis and usage evaluation via Google Analytics and Matomo
Budget management and online marketing strategy for more leads

I will guide you from the first step into online marketing and transparently communicate all measures and optimizations in regular reports.

Tools and workflows:

Industry field of expertise

Languages

German
Native or bilingual
English
Fluent

Workplace preferences

Remote only

Primarily works remotely

ROHRAUM
Director Performance Marketing
DIGITAL AND IT
July 2025 - Today (1 year and 1 month)
Mannheim, Germany
Measurably more performance with data-based online marketing. SEO and SEA for SMEs and large corporations. Performance marketing that pays off.
SEO SEA Google Ads Performance Marketing Google Analytics
XFT. Experten für Information
Marketing and Event Manager
SOFTWARE PUBLISHING
December 2024 - April 2025 (4 months)
Walldorf, Germany
Planning and support of trade fair events, management and creation of content for social media, and expansion of the employer branding strategy. B2B product marketing of add-on software for SAP.
Event Management Employer Branding Social Media Recruiting Product Marketing
DAISY Akademie + Verlag
Content Manager and Content Creator
EDUCATION AND E-LEARNING
July 2023 - December 2024 (1 year and 5 months)
Eppelheim, Germany
B2B marketing for billing knowledge and software in the dental sector, management and creation of content for social media, trade fairs, and external advertising. Production and post-production of e-learnings and online seminars.
Content Creation Content Marketing E-learning Video Production Social Media Marketing