Freelancer profile translated to English.
Back to original languageAbout Nico
Making brands visible. With strategy, story & system.
Hey,I'm Nico– founder ofMission Viraland a freelancemarketing consultantwith one goal: to help companies not just be seen, but remembered.
After years in traditional agencies, I've had enough of dawdling and buzzword bingo. I prefer to bring movement to brands, build strategies that really work – and content that flies through the feed. Whether it's positioning, social media, paid ads, or rebranding: I think about brands holistically and digitally.
What makes me stand out?
I combine strategic thinking with creative output. I listen, ask questions, develop clear roadmaps – and then deliver. No standard, but impact with a plan.
My Toolkit:
Brand & Communication Strategy
Social Media Concepts & Editorial Plans
Performance Marketing & Funnel Setup
Campaign Development & Creative Direction
Content Creation
Sounds dry? It's not! I do marketing that's fun, bold, and measurably effective. For startups, grown-ups, and anyone who doesn't want to hear "we've always done it this way."
Ready to take your brand to the next level? Let's talk.
German
Native or bilingual
English
Conversational
Can work on-site
Berlin (up to 50km)
Experience
- Mission ViralManaging Director & Marketing ConsultantJuly 2024 - Today (2 years and 1 month)Berlin, GermanyHi, I'm Nico, founder and managing director of Mission Viral – a small Berlin agency for modern brand communication. For over 4 years, I've been helping companies become visible, relevant, and digitally successful.As a consultant, I help brands sharpen their strategy, systematize their communication, and develop content that not only pleases but converts. Whether it's campaigns, social media, or performance ads – I bring order to creative chaos and manage projects from the initial insight to the final rollout. Always with attitude, humor, and a plan.I prefer to work with teams who are ready to rethink marketing – without platitudes, but with vision.My focus areas:- Brand and Communication Strategy- Social Media Content & Paid Campaigns- SEO- Content Planning, Community Management & Scalable Workflows- Web Design and Rebranding ProcessesReady for strong projects? Then let's talk
- OnlineDialogDigital Strategy & Social Media ManagerAGRICULTURENovember 2021 - September 2024 (2 years and 10 months)Berlin, Germany- Planning and execution of online marketing campaigns- Development and implementation of social media strategies- Management and optimization of performance marketing measures- Execution of search engine marketing (SEM)- Creation and management of paid social media advertising campaigns- Consulting and support of clients in the marketing area- Development and implementation of content strategies- Creation of customized marketing strategies- Project management for cross-media campaigns and marketing projects
- NOMOOArea Sales ManagerRETAIL (SMALL BUSINESS)January 2021 - November 2021 (10 months)Building and managing B2B sales partnerships in the food retail and gastronomy sectors. Responsibility for revenue development in my region, conducting product training, sales promotions, and market analyses. Close collaboration with marketing and logistics to optimize sales processes for plant-based ice cream products.
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Education
- Business AdministrationHochschule Fresenius2017Solides Fundament für strategisches Denken im Marketing. In meinem BWL-Studium lag mein Fokus auf Marketing, Markenführung und digitaler Kommunikation. Ich habe gelernt, wie man Märkte versteht, Geschäftsmodelle aufbaut und Strategien entwickelt, die wirtschaftlich wie kommunikativ Wirkung entfalten. → Stärken: Strategisches Marketing, Business Development, Controlling, Marktanalysen
- Business PsychologyHochschule Fresenius2021Warum kaufen Menschen? Warum funktionieren Marken? In meinem Studium der Wirtschaftspsychologie habe ich die Schnittstelle von Psychologie und Marketing analysiert – mit Fokus auf Konsumentenverhalten, Markenwahrnehmung und Neuromarketing. Eine perfekte Ergänzung zur klassischen BWL – für Marketing, das Menschen erreicht. → Stärken: Konsumpsychologie, Markenwirkung, Customer Experience, Entscheidungsverhalten