About Nicolas
French
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English
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Experience
- Size-upSEO & GEO Expert | Generative Engine Optimization Trainer | Media Buying & Lead Gen in RennesDIGITAL AND ITJanuary 2026 - Today (5 months)Rennes, FranceSEO/GEO Consultant (AI SEO/LLM SEO) and Digital Marketing Trainer, RennesI help businesses get found on Google and cited by generative AI and LLMs: ChatGPT, Perplexity, Gemini, Claude.SEO is changing paradigms. Your prospects no longer just type keywords into Google; they ask questions to ChatGPT, compare on Perplexity, and seek recommendations from Gemini. If your site isn't optimized for these engines, you become invisible, regardless of your Google ranking.My Expertise:▸ Technical & Semantic SEO:Comprehensive audits, Core Web Vitals, indexing, semantic cocoons, internal linking, local SEO (Google Business Profile, NAP, reviews), WordPress, Yoast, Rank Math, ACF, schema.org▸ GEO / Generative Engine Optimization:LLM citability audit, E-E-A-T, advanced JSON-LD (Article, FAQPage, Organization, LocalBusiness), GEO-ready content, AI citation monitoring, gap analysis, 90-day roadmap, SEO prompt engineering, strategic presence on Reddit and Quora (key sources cited by LLMs)▸ Media Buying:Google Ads (Search, PMax), Meta Ads, TikTok Ads, LinkedIn Ads B2B, Reddit Ads, Quora Ads, GA4 tracking, GTM▸ B2B Lead Generation:Cold email, LinkedIn outbound, acquisition funnels, landing pages, CRM, nurturingFor Whom:Local SMEs/VSEs, B2B startups & SaaS, Mid-sized and large enterprises.What I Deliver: Actionable SEO/GEO audits (not raw Screaming Frog data), prioritized impact/effort roadmaps, WordPress implementation, optimized content, team training, reporting.Trainer:I provide GEO training in person or remotely, in-company, short sessions (3h) or full programs (8 modules).My Method: Diagnosis, Prioritization, Execution. Every action is data-justified, every deliverable is immediately actionable.One-off projects (audits, redesigns, training) or long-term support (outsourced SEO/GEO, continuous lead generation).
- The Good TargetE-commerce Entrepreneur, Closer, Media Buyer and AI Trainer (Google Ads, Meta, TikTok), RennesE-COMMERCESeptember 2021 - January 2026 (4 years and 4 months)Rennes, France8 Years of Digital Marketing, E-commerce, and Media Buying Entrepreneurship in RennesBefore specializing in SEO and GEO, I built, launched, and scaled my own e-commerce brands. This hands-on operational experience guides my audits and recommendations today: I understand what it takes to manage an advertising budget, handle inventory, balance ROAS, and defend a P&L.My Background:▸ Digital Marketing Entrepreneur since 2021:Strategic e-commerce management, managing 5 freelancers, Google Ads and Meta campaign management. 2.5 ROAS on cold traffic, 5.5 on retargeting for a cosmetic brand. +30% revenue in the last 3 months through continuous acquisition strategy optimization.▸ AI & Digital Marketing Trainer:In-company sessions (1-2 weeks). Customized programs combining SEO, paid acquisition, automation, and growth. Practical case studies by sector (healthcare, retail, insurance, communication). Tools covered: ChatGPT, Claude, Perplexity, Gemini, MidJourney, N8N, Make, Notion AI, Copy.ai. +30% average time savings measured among learners.▸ Project Manager at OVB Agency:Multichannel campaign management, recruitment and management of 10 community managers, +30% average growth of client communities, email automation, and product closing.▸ Media Buyer at Leadflow:Facebook Ads arbitrage and optimization for 5 agency clients, funnel audits, copywriting, visual creation, client reporting.▸ Digital Marketing CEO:Creation of 2 EUIPO registered trademarks, Shopify and WooCommerce sites, comprehensive SEO/SEM/SMO strategy, expertise in Facebook Ads, Google Ads, TikTok Ads, Snapchat Ads, retargeting, CLTV retention (Klaviyo, SMSBump, Gorgias), social media automation.What this experience brings you: I am not a consultant who has only seen dashboards. I know the cost of scaling, the effort required to sustain, and what truly drives ROI.
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Education
- STIG LicenseAIFF2020Licence informatique réseaux et sécurité