Freelancer profile translated to English.
Back to original languageAbout Nicolas
Your future clients are looking for you on Google right now. If they don't find you, they find your competitors. And every day without visibility is lost revenue.
I help local SMEs and e-commerce businesses appear first — on Google and in AI search engines (ChatGPT, Perplexity, Gemini). Where the human brain clicks, where decisions are made in 3 seconds.
My specialty: cognitive SEO. I optimize for your clients' brains before optimizing for Google. A clear, fast, reassuring website = a website Google promotes.
━━ SEO & GEO — Google + AI Visibility ━━
SEO Consulting
• Comprehensive SEO audit (technical, content, authority)
• Diagnosis of visibility obstacles
• Recommendations prioritized by impact on revenue
• Monthly strategic SEO support
Local SEO (my specialty)
• Google Business Profile optimization
• Local keyword strategy (city + profession)
• Local link building (local and national directories)
• Google Maps visibility
SEO / GEO Strategy
• Positioning on strategic keywords
• Visibility in ChatGPT, Perplexity, Gemini
• Semantic silo and SEO architecture
• Conversion-oriented SEO writing
━━ SEO Training ━━
SME Training (in-person or remote), SEO WordPress, GEO / AI SEO, Google Business Profile.
━━ My Method ━━
Quick diagnosis → actions prioritized by impact on your revenue → results measured monthly. No jargon, no fluff.
━━ 3 Packages ━━
→ 48h Flash Audit
→ Local SEO Pack
→ 3-Month Support
Based in Besançon, I work in Bourgogne-Franche-Comté and throughout France remotely.
I take on 3 new clients per month to ensure quality of service.
💬 Free 20-min assessment — contact me.
Spanish
Conversational
English
Conversational
French
Native or bilingual
Can work on-site
Besançon (up to 50km), Paris (up to 50km), Dijon (up to 50km), Lyon (up to 50km), Strasbourg (up to 50km)
Experience
- PandaSEOSEO ConsultantE-COMMERCEJanuary 2022 - Today (4 years and 7 months)Besancon, France━━ Client Context ━━Panda SEO is my independent SEO consulting firm based in Besançon.Objective: To help local SMEs and e-commerce businesses gain visibility on Google and in AI search engines (ChatGPT, Perplexity, Gemini).━━ Mission Accomplished ━━• Comprehensive SEO audits (technical, semantic, authority, E-E-A-T)• Local SEO strategy for businesses and artisans in Bourgogne-Franche-Comté• Optimization for strategic keywords:- SEO consultant Besançon- local SEO for SMEs- SEO audit for SMEs• SEO content creation and editorial strategy• GEO — optimization for ChatGPT, Perplexity, Gemini• Local and national link building• Monthly SEO support with GSC reporting━━ Expertise and Tools Used ━━Local SEO · SEO Audit · Technical SEO · SEO Strategy · GEO · Natural Referencing · Google Search Console · Screaming Frog · SEMrush · Ahrefs · Google Business Profile · Semantic Silo · SEO Link Building━━ Results Obtained ━━Ongoing mission — supporting several local SMEs. Measured progress on target local keywords, increased organic traffic.[TAGS : SEO · Local SEO · SEO Audit · GEO · SEO Referencing · SEO Consultant · SEO Trainer · SEO Besançon]
- Kdoperso SwaagshirtManaging PartnerE-COMMERCEApril 2019 - Today (7 years and 4 months)Besancon, France━━ Client Context ━━Kdoperso (formerly Swaagshirt) is an e-commerce store for personalized gifts in Besançon — textile printing, personalized items, printing.Objective: To generate qualified traffic and orders from Google in local and national markets.━━ Mission Accomplished ━━• Comprehensive e-commerce SEO audit (technical + product pages + site structure)• Local and national SEO strategy for a niche e-commerce business• Optimization for strategic keywords:- personalized gift Besançon- corporate personalized item- textile printing BFC (Burgundy-Franche-Comté)• Optimization of 190+ product pages (title, meta, content)• Google Business Profile for local visibility• Internal linking strategy and semantic silo• SEO writing for category pages and landing pages━━ Expertise and Tools Used ━━E-commerce SEO · Product Page Optimization · Local SEO · Google Business Profile · SEO Writing · Semantic Silo · Internal Linking · Google Search Console · WordPress · WooCommerce━━ Results Obtained ━━Ongoing mission since 2019. 190+ products optimized. Organic traffic increasing for local and niche keywords. Active Google Maps visibility.[TAGS : E-commerce SEO · Local SEO · SEO Referencing · SEO Audit · SEO Web Writing · Google Business Profile · SEO Consultant]
- FormagraphTrainerCONSULTING AND AUDITSSeptember 2018 - Today (7 years and 11 months)Besançon, France━━ Client Context ━━Formagraph is a professional training center in Besançon, specializing in digital communication, graphic design, and web.Objective: To train learners (employees, job seekers, freelancers) in skills directly applicable in a business environment.━━ Mission Accomplished ━━• SEO Training (fundamentals, technical SEO, local SEO, SEO writing)• WordPress SEO Training with Yoast SEO• Google Business Profile and Local SEO Training• GEO Training — visibility in AI (ChatGPT, Perplexity, Gemini)• Graphic Design and Digital Communication Training (Adobe Suite)• Creation of customized educational materials━━ Expertise and Tools Used ━━SEO Training · SEO Trainer · WordPress SEO · Google Business Profile · GEO · Digital Pedagogy · Adobe Suite · Professional Training━━ Results Obtained ━━100+ learners trained since 2018. High satisfaction rate. Skills applicable immediately after training.[TAGS : SEO Trainer · SEO Training · WordPress SEO · GEO · Local SEO · Professional Training · SEO Consultant]
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Education
- Associate's Degree in Graphic DesignFormagraph2009