Description

Hi there! I’m Nhi, a freelance content writer based in Leiden, the Netherlands.

I help B2B SaaS companies and startups turn complex ideas into high-impact content that speaks to decision-makers. From ebooks to case studies and website copy, I craft content that fuels lead generation, builds trust, and supports your sales funnel.

With 5 years of experience working in an edtech scale-up, I have particular expertise in subjects related to pedagogy, higher education, and technology. I also love writing about books, movies, traveling, intercultural communication, and food.

Languages

Vietnamese
Native or bilingual
English
Fluent
Dutch
Basic

Workplace preferences

Can work on-site

Leiden (up to 50km)

Cora Writing,
Freelance writer
May 2025 - Today (1 year and 1 month)
Leiden, Netherlands
• Help B2B SaaS companies and startups turn complex ideas into high-impact content that speaks to decision-makers.
• Craft content that fuels lead generation, builds trust, and supports the sales funnel.
FeedbackFruits,
Content Marketing & Community Specialist
September 2021 - April 2025 (3 years and 7 months)
Amsterdam, Netherlands
• Designed and executed multi-channel content strategies to promote (AI-supported) learning tools to higher education audiences.
• Created and managed high-performing content (blogs, case studies, social media, email marketing, web copy, news/PR, and long-format content) that increased engagement and lead quality.
• Collaborated with business leaders to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing products.
• Spearheaded the editorial calendar, aligning content with market trends in pedagogy, and learning design.
• Continuously tracked, measured, and improved content performance using Google Analytics, HubSpot, and social media analytics tools.
• Built and managed a team of freelance writers.
• Managed content on the company website (Webflow). Communications & PR
• Defined the company's communications and outreach strategy.
• Orchestrated a successful company conference – inspirED, which attracted over 600 educators worldwide.
• Organized monthly webinars with average registrants of 200.
• Developed and implemented a social media calendar for the
FeedbackFruits,
GrowthMarketing Trainee
September 2020 - August 2021 (11 months)
Netherlands
• Created content consistent with the company's tone and mission
• Performed competitive research and analysis.
• Performed research on keywords, topics, and subjects important to the target audience.
• Created an editorial calendar to stay on track with deadlines and promotional activities.
• Monitored and analyzed published content to identify what was working and what wasn't working.

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MA, General Linguistics
Radboud University
2020
MA, General Linguistics
BA, English Language Teacher Education
University of Languages and International Studies
2019
BA, English Language Teacher Education

Nhi Nguyen

Freelance writer

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