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Nelly MartinezNM

Nelly Martinez

Financial and Administrative Manager

€600/day
Biarritz, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Nelly

After 10 years of focusing on a company's financial issues (accounting reporting, management control, SaaS indicators), I had the opportunity to participate in the construction of a product, specifically payroll software. I contributed to its development both functionally and operationally.

Today, I want to support startup/SME leaders with financial steering tools that will enable them to implement their strategy sustainably and with peace of mind.
My missions revolve around the following themes:
- Business plan: creation and regular updates using forecasts
- Activity indicators: these can be commercial and financial
- Recommendations: indicators should allow for better project clarity and the implementation of concrete actions.
- Structuring of financial processes
- Coordination with the accounting firm: management of accounting flows and documents necessary for reliable accounting
- Cash management: visibility and anticipation

I adapt to my clients' needs and can work on-site occasionally or remotely (remote work holds no secrets for me).
  • Spanish

    Basic

  • English

    Native or bilingual

Can work on-site
Biarritz (up to 50km)

Experience

  • New Deal Technology
    Product Manager + Financial and Administrative Manager
    SOFTWARE PUBLISHING
    February 2017 - May 2019 (2 years and 4 months)
    Biarritz, France
    At NewDeal, I contributed to the development of the Product strategy as part of the development of an automated and collaborative payroll software.
    My role was to define the product's features, in tandem with the technical manager, and to identify improvements in terms of functionalities, while respecting the legal and conventional framework.
    To implement the first version of the software, I defined the interface's scope in collaboration with an UX designer based on payroll-specific user stories.
    Since its inception, I have coordinated the NewDeal project using Agile methodology.
    When we marketed the software, I deployed it to our clients, whom I assist daily in using the tool.
    Beyond my product role, I was also responsible for managing the company's finances.
    Project Management Product Development Financial Steering Accounting Payroll Customer Support
  • SOCIALSHAKER
    Financial and Administrative Manager
    SOFTWARE PUBLISHING
    September 2013 - January 2017 (3 years and 3 months)
    Paris, France
    As the financial right-hand person to the CEO, I had the opportunity to contribute to the company's sale process to a German software publisher group.
    In this role, I built and structured reporting and indicators to provide clear visibility of our business. I assisted the CEO in the sales negotiations and also led the due diligence process with our accounting firm.

    On a daily basis, my tasks were as follows:
    - Be the financial point of contact for local teams and the accounting firm.
    - Establishment and monitoring of monthly reporting (accounting and management) for the parent company
    - Preparation of the Research Tax Credit file and follow-up with the tax administration
    - Production of key business indicators (SaaS metrics)
    - Budget monitoring and cost optimization
    - Entry and control of invoices and expense reports
    - Maintenance of purchase, sales, and miscellaneous operation ledgers
    - Bank reconciliation
    - Accounts receivable collection
    - Preparation of the monthly DES (Declaration d'Échanges de Services)
    - Preparation of the monthly VAT declaration
    Financial Steering General and Management Accounting SaaS Structuring Activity Indicators Management
  • JPMorgan Chase Bank
    Business Manager
    BANKING AND INSURANCE
    January 2009 - September 2013 (4 years and 9 months)
    Paris, France
    As a Business Manager within the Mergers and Acquisitions department, my responsibilities were as follows:
    - Conducting financial analyses to support the strategy deployed by the bank's director: review of the group's business performance and analysis of competitive data (market share, group positioning compared to competitors)
    - Management of risks related to investment banking activities: control of procedure application (arrivals, departures, ethics, compliance with cost policies)
    - Development and monitoring of internal procedures in collaboration with support teams
    located in different European countries: risk control, KYC procedure.
    - Supervision of a team of 7 experienced executive assistants, recruitment of 4
    collaborators
    - Support for internal employee mobility
    Financial Steering Strategy Risk Management Management HR

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Education

  • Master 2 Corporate Finance
    SKEMA Business School Sophia Antipolis
    2004
    Ecole de commerce avec spécialisation en Finance d'Entreprise

Skill set

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