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Nayara GomezNG

Nayara Gomez

Social Media & Branding | Health, Aesthetics, Wellness

€180/day
Valencia, ES
0-2 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Nayara

I help health, aesthetics, and wellness professionals become visible, relevant, and desired.
I transform ideas into strategies that generate real clients, not likes.

My approach combines clarity, creativity, and purpose so that each entrepreneur can build a solid brand and a trusting community.

If you want to grow without chaos, with strategy and with soul, you are in the right place.
  • Spanish

    Native or bilingual

  • English

    Fluent

  • Italian

    Fluent

Remote only
Primarily works remotely

Experience

  • Coworking Vital - www.coworkingvital.com
    Community Manager
    SOCIAL NETWORKS
    May 2024 - Today (2 years and 1 month)
    Valencia, Spain
    Complete social media management for health, aesthetics, and wellness professionals.

    Content creation (reels, carousels, photographs, copies, and storytelling).

    Design of templates and visual identity in Canva for personal brands and clinics.

    Planning and execution of monthly visibility strategies.

    Configuration and optimization of ads on Meta Ads and Google Ads.

    Instagram audits and profile improvement (bio, highlights, visual style).

    Coordination with entrepreneurs to develop clear, attractive, and conversion-oriented messages.

    Metrics analysis and continuous optimization to increase reach, engagement, and bookings.
    Social Media Ads Content Creation Capcut Positioning Strategy SEO Copywriting
  • Vibrant Comunidad - www.vibrantcomunidad.com
    Founder | Creative Director
    PRESS AND MEDIA
    April 2025 - Today (1 year and 2 months)
    Valencia, Spain
    Development of the vision, identity, and strategic concept of the Vibrant Comunidad platform, focused on health, aesthetics, and wellness professionals.

    Complete creative direction: branding, visual tone, content design, user experience, and brand narrative.

    Creation of marketing manuals, strategic guides, carousels, reels, and professional templates for sector entrepreneurs.

    Design and execution of visibility campaigns (Meta Ads and Google Ads) aimed at attracting clients and increasing bookings.

    Communication management, educational blog, and specialized content to position personal brands within the wellness & beauty sector.

    Coordination with professionals to define their value proposition, improve their digital image, and increase their online presence.

    Planning of growth, community, and content strategy for the platform before its official launch.
    Community Management Branding Google Ads Management Social Media Administration On-Page SEO

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Education

  • Digital Marketing
    EIM- Business School
    2025
    1. Estrategia Digital 2. Branding 3. Redes Sociales 4. Publicidad Digital (Ads) 5. SEO 6. Email Marketing 7. Marketing de Contenidos 8. Diseño y Creatividad 9. Analítica Digital 10. Embudos y Conversión 11. Automatización 12. Gestión de Reputación 13. Marketing Local 14. Marketing para Salud, Estética y Bienestar 15. Plataformas y Herramientas

Skill set

Categories