About Nathan
French
Native or bilingual
English
Fluent
Italian
Basic
Experience
- RESONEOSEA ConsultantFebruary 2021 - Today (5 years and 4 months)Paris, France• **Campaign Management**: Management of SEA campaigns (Google Ads, Bing Ads, Meta).**• Marketing Insights**: Collaboration with cross-functional teams to align marketing initiatives with business objectives.**• Client Portfolio**: Development and execution of data-driven marketing strategies for clients across various sectors, combining marketing analysis and creative execution to achieve measurable results.**• Setup of Tracking and Analytics**: Implementation of GTM and GA4 to establish advanced tracking mechanisms, ensuring precise monitoring of client activity and campaign performance.**• Product Expert**: Training and knowledge sharing: Training teams and clients on best practices in Google Ads optimization, data visualization tools, and tracking implementation, to foster autonomy and skill transfer.
- Google AdsDigital Marketing Advisor for Google AdsSeptember 2018 - September 2020 (2 years)Lisbon, Portugal- Adwords & Analytics Specialist- Optimization of online advertising campaigns on Google Ads- Understanding clients' business objectives and implementing appropriate marketing solutions and strategies- Consulting with marketing agencies for advertising campaigns- Assigned to large accounts (>€25k/month)- Achievement and exceeding of objectives by 150%
- Google Partner GroupGoogle Ads SpecialistINTERNET OF THINGS (IOT)June 2017 - May 2020 (2 years and 11 months)Lisbon• Set up advertising campaigns on the Search, Display, YouTube, Shopping, and Mobile networks• Optimization of Ads campaigns based on client marketing objectives (audience/targeting/budget…)• Development of my clients' digital strategy on ROI and ROAS• Assigned to large accounts ($1k/month to $25k/month)• Achievement and exceeding of objectives by 130% (Top Performer)• Product Expert: provide constant support to teams regarding Google product knowledge, marketing strategies, and sales techniques.
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Education
- Licence Commercial Export TrilingueUniversité de Caen Normandie2017Marketing Etude de marché Anglais Italien Informatique