About Nathalie
English
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French
Native or bilingual
Experience
- Agence RP-KPSenior Public Relations SpecialistPRESS AND MEDIASeptember 2021 - Today (4 years and 9 months)Nice, FranceRP-KP Agency is the Public Relations agency of KYF Production.We support our clients in the construction, promotion, and media coverage of their Brand:COMMERCIAL BRAND, CORPORATE BRAND, EMPLOYER BRAND, AND PERSONAL BRANDING.We de-silo your brand management to work on:IDENTITY, OFFER, POSITIONING, IMAGE, NOTORIETY, INFLUENCE of your Brand.We engage with your clients, employees, prospects, candidates, public authorities...ALL YOUR STAKEHOLDERS are taken into account in our actions.OUR OBJECTIVES:- Define your uniqueness- Communicate with authenticity- Increase your visibility and notoriety, develop your influence, improve your brand image- Increase your inbound leads: clients, talents, investors...- Win new markets.OUR TECHNIQUES:- Audit - Structuring of your offer, positioning, identity, culture, values- Content Marketing - Editorial Strategy- HR Marketing - Employer Branding- Leader Advocacy - Employee Advocacy- Media Plan - Influencer Public Relations- Business Development - Networking – LobbyingOUR PARTNER POOL:POE Media (Paid-Owned-Earned), Photo, Video, Podcast, Copywriting, Growth Hacking...
- KYF PRODUCTIONBrand AmbassadorCONSULTING AND AUDITSSeptember 2021 - Today (4 years and 9 months)Grasse, FranceOperational Business Partner for your strategic prospecting and negotiations.Ambassador for your brand, I defend your interests with your stakeholders:- Sales Strategy- Sales Team Coaching- Benchmark - Market Research- Lobbying- Key Account Penetration- Customer Loyalty- Crisis Management.
- huclinkDevelopment and Communication DirectorTECHMarch 2017 - July 2021 (4 years and 5 months)Biot, France• COMMUNICATION & PUBLIC RELATIONSFinalist of BFM ACADEMIE Season 15 - 50 earned media publications on TV, Radio, Print• BIZ DEV & CUSTOMER CAREPublic markets (SNCF, La Poste, Région Sud) - Key Accounts (Unibail, ADP, Altarea Cogedim, Carrefour Property, Klepierre...), 75% of inbound leads converted• SOFTWARE & HARDWARE1 patent filed - Creation of V2, Functional specifications, Agile management - Industrial piloting (Production, logistics, and maintenance)
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Education
- Professional Master 2 in Local GeopoliticsFrench Institute of Geopolitics2005
- Master EngineerUniversity Professional Institute - Urban Planning and Territorial Development2003