Freelancer profile translated to English.
Back to original languageAbout Nathalie
Consultant, Mentor, Coach & Trainer - Expert in B2B Business Development
➜ Entrepreneurs, SMEs, VSEs, Start-ups
➜ B2B
➜ Tech Sectors - IT - Innovation - Complex Solutions
Do you manage an SME, a VSE, a start-up, offering an innovative, complex, or high-tech solution in B2B?
- Need a quick insight into your sales strategy?
- Need to secure qualified appointments? To target a new audience, a new market?
- Need to strengthen your company's sales capabilities?
- Need to acquire or enhance sales skills and/or tools?
I can support you in developing and sustaining your B2B sales in various ways:
- Part-time Outsourced Sales Department / Part-time Sales:Your sales powerhouse - Strategy and implementation through to closing
- Mentoring / Consulting / Coaching:One-off or ongoing / co-creation of your strategy and roadmap, implementation of processes, tools, and KPIs
- Targeted One-off Sales Action:I will handle the sales operations you don't have the time/resources/desire to carry out: securing qualified appointments, building or enriching the CRM, cold emailing, prospecting, upselling, key account management, pricing, designing sales materials, etc.
- Training:Individual / Group - In-person / Remote - Transfer of tools and methodologies
➜ Let's invent the most suitable sales approachfor your business together!
My foundation:
- Dual engineering/marketing-sales background
- Over 15 years of experience in marketing and business development in innovative VSEs and start-ups with key account clients
- 7 years of experience as a freelance consultant and trainer
I am available to discuss your projects!
French
Native or bilingual
Spanish
Conversational
English
Conversational
Can work on-site
La Rochelle (up to 50km), Niort (up to 50km), Bordeaux (up to 50km), Poitiers (up to 50km), La Roche-sur-Yon (up to 50km)
Experience
- octopLus - Développement commercial BtoB des TPE/PMEConsultant & Coach - B2B Business DevelopmentCONSULTING AND AUDITSNovember 2018 - Today (7 years and 9 months)La Rochelle, France➡️ Entrepreneurs, SMEs, VSEs, or start-ups, demystify B2B salesFor those who say:😰 I don't have time for sales😵 I don't have the tools or skills😖 I hate it😱 I'm terrified of itbut think they "should" be doing sales, I'm here to help!Let's build the support you need based on your progress, needs, and goals to boost your sales momentum.✅ At the stage where the sales approach "gets stuck": strategic thinking, roadmap design, implementation✅ Using the most appropriate method: consulting, coaching, training, operational delegation✅ For the necessary duration: 3 days, 3 months, 3 yearsI am your B2B business development partnerI integrate all dimensions of business development:- Sales- Marketing- Communication and Digitalto create your UNIQUE and optimized combination of effective actions.Examples of short assignments:- Exploring a new market: Identifying a new B2B target, exploring needs, channels, and purchasing timelines, proposing a communication and marketing plan (food industry)- Targeting and prospecting plan for launching a new B2B offering (professional training)- Strategy and operational preparation for launching the regional subsidiary of a Parisian company: Positioning, targeting, choice of distribution and communication channels, design of the marketing/communication and sales action plan for the regional launch (consulting firm)- Co-design of the strategy and communication/marketing and sales action plan for launching a new technological offering to a new B2B target (logistics sector)I am available to discuss your projects or support needs: or
- Avatar MobilitéSales DirectorAUTOMOBILEJune 2026 - Today (2 months)La Rochelle, FranceResponsible for structuring and managing the business development of Avatar Mobilité, to move Avatar Mobilité from an advanced innovation phase to structured market deployment:
- Design, structuring, and implementation of B2B commercial deployment
- Evangelization / prospecting / innovation sales
- Search for industrial partners
Part-time outsourced sales director - DWA Digital Wellness AffiliateSales Development ConsultantHEALTH AND WELLNESSMay 2024 - Today (2 years and 3 months)Paris, France🐙 Part-time outsourced sales representative for a consulting and training firm specializing in digital addiction.Support for B2B business development:- Launching B2B prospecting: Targeting, contact list building, cold emailing for qualified appointment setting- Partnership search- Multi-channel: ensuring consistency and synergy with the digital communication agency in charge of social media (LinkedIn)
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Education
- Master's Degree in Marketing - SalesUniversité Paris Dauphine - Paris X2005ex-DESS 204 Marketing "Chef de produit et Etudes marketing" : - Marketing stratégique et opérationnel - Etudes marketing quali et quanti - Communication
- Agricultural Engineer DegreeAgroParisTech1997Diplôme d'Ingénieur Agronome de l'INAP-G = AgroParisTech Spécialisation : Économie du développement, Développement agricole et Agriculture comparée