Freelancer profile translated to English.
Back to original languageAbout Natashka
My ten years of experience in the e-commerce sector validate my expertise in Data, Marketing, and Digital Strategy.
My missions are focused on the strategic part of your business with the definition of the commercial and marketing action plan, the omnichannel strategy, and your brand's notoriety in order to speak to your connected audience.
I support project leaders in business development.
Benefit from a video conference meeting to discuss your project (30 min.).
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- REBÔMFounder - Marketing, Digital Strategy Director, Upcycling, Vintage DecorationE-COMMERCEJanuary 2023 - Today (3 years and 7 months)Paris, FranceCommercial and marketing management of the company being created.• Communication plan, setting up the Digital Strategy for the REBÔM brand• Commercial action plan with partners and suppliers• Web Co-Development with IT freelancers• Structuring the company with the help of the Paris Chamber of Commerce and Industry• Human Resources• Public fundraising from the Region and other public entities.
- Career Transition ProjectHEC Executive Master in Sales, Marketing & Digital Strategy ManagementE-COMMERCENovember 2020 - December 2022 (2 years and 1 month)Jouy-en-Josas, FrancePreparation of a professional thesis on Upcycling, which is part of the creation of the future REBÔM platform.
- eDreams ODIGEODigital Account Manager, Supplier Relations FranceNovember 2015 - November 2020 (5 years)Paris, France- Managing Digital Strategy on Govoyages, Opodo, Edreams Websites for BtoB partners- Responsible for AIR FRANCE Marketing budget and actions for all brands- Managing Strategic Key Account portfolio & developing Brand awareness- Applying Data Driven; Customer Centricity & Sales approaches- Managing Projects related to the first product- Collaborating with CRM, Loyalty program Team (engagement, customer lifecycle communications)- Pricing Strategy
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Education
- Executive Master, Sales Management, Marketing & Digital StrategyHEC PARIS2022Master Executive, Directions Commerciale, Marketing & Stratégie Digitale
- GRETA Training, History of Furniture and Habitat Art, Lectures given by Dominique CHEVALIEREcole Boulle - Ecole Nationale des Arts2022Formation Histoire de l'Art du Mobilier et de l'Habitat, Cours magistraux dispensés par Dominique CHEVALIER