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Natalie BoloninaNB

Natalie Bolonina

Digital Marketing - SEO, SEA, SMA, CRM, Wordpress

€350/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Natalie

🎯 Digital marketing & growth expert, specializing in SEO/SEA, CRM, and e-commerce strategy

I am a digital marketing professional with solid experience in various environments: tech start-ups, fashion brands, and luxury leaders. Currently Head of Marketing at My Color Analysis AI, I support the development of innovative products by combining acquisition strategy, content management, UX design, and technical SEO.

Through my experiences at L’Oréal, Maje, Maison Valérie Danenberg, and others, I have successfully led 360° projects: e-mailing campaigns in 13 countries, creative agency management, social media animation (Instagram, TikTok), performance reporting using tools like Google Analytics, Salesforce, or Selligent.

🔧 My key expertise:

SEO / SEA & ASO Strategies
CRM & Automation (Selligent, Salesforce)
Growth Marketing & Partnerships
Content Creation & Web Management (WordPress)
E-commerce Project Management
Application Design & Development

🎓 A graduate of ESSEC with a Master's in Marketing Management & Digital, I am also certified in luxury management by HEC and LVMH.

💡 What I bring to you: Strategic vision, rapid execution capability, and creative, ROI-oriented solutions to grow your brand, product, or audience.
  • English

    Native or bilingual

  • French

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • My Color Analysis AI
    Head of Marketing
    January 2025 - Today (1 year and 5 months)
    Paris, France
    Startup
    • Website management
    • SEO / SEA strategy & implementation
    • Partnerships
    • Content creation
    • Product Development
    • App Design
    • ASO
  • Maison Valérie Danenberg
    Marketing Manager
    April 2024 - December 2024 (8 months)
    Paris, France
    360° Marketing
    • SEO/SEA/SMA Strategy
    • Partnerships
    • Media
    • CRM
    • Social networks (Instagram, TikTok)
    • E-retailing (WordPress)
  • maje
    Digital Marketing CRM Assistant
    July 2023 - December 2023 (5 months)
    Paris, France
    • Deployment of the commercial and relational animation plan (newsletters) in 13 countries (Europe)
    • Excel Reporting, KPIs, campaign performance analysis
    • Briefing of creative, data & translation agencies
    • Tools: Selligent, Dartagnan, Google Analytics, Salesforce

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Education

  • Master in Marketing Management & Digital (MMD)
    ESSEC Business School
    2023
    Mastère Spécialisé
  • INSIDE LVMH
    ESSEC Business School
    2022
    Certificat INSIDE LVMH

Skill set

Categories